Pemanfaatan influencer dari kalangan selebriti sebagai duta perubahan perilaku dan kampanye penegakan protokol kesehatan, membuat pemerintah dan Satuan Tugas (Satgas) Penanganan Coronavirus Disease (Covid-19) di Indonesia dianggap tidak serius. Aktivitas sejumlah influencer yang mengundang kontroversial seperti abai memakai masker atau malah mengadakan kerumunan, dianggap kontra produktif dan dianggap menghabiskan uang negara mengingat biaya jasa selebritis mencapai milliaran rupiah. Pemerintah sepatutnya mengevaluasi keterlibatan influencer dalam komunikasi dan penyuluhan kesehatan. Meskipun banyak negara maju memanfaatkan influencer dan dibuktikan riset cukup membantu dalam penanganan masalah kesehatan. Realitanya, terdapat kesenjangan soal dampak pemanfaatan influencer di Tanah Air dengan hasil positip yang terjadi beberapa negara lainnya seperti di Kanada. Artikel ini mengulas secara sistematis perihal influencer yang ideal dan tepat untuk dilibatkan dalam kegiatan sosialisasi dan literasi dalam membangun ketahanan kesehatan masyarakat. Pertanyaan penelitian dalam studi ini adalah: “Bagaimana mengidentifikasi seorang influencer memiliki kredibilitas dalam komunikasi kesehatan?” Tujuan penelitian ini adalah memperoleh indikator kredibilitas influencer. Teori yang digunakan adalah Teori Sosial Kognitif, sedangkan metode penelitiannya adalah systematic review. Temuan studi ini adalah popularitas, kompetensi, perilaku dan kepercayaan merupakan indikator penentu kredibilitas seorang influencer kesehatan. Temuan ini relevan dengan penelitian sebelumnya mengenai kontribusi influencer dalam upaya menekan kasus obesitas pada masyarakat di Kanada.
This study aims to determine what the form of franchise management is and the obstacles to its implementation in the perspective of Islamic business ethics. Rumah Makan Wong Solo Malang, is a reflection of the successful food and beverage industry. Rumah Makan Wong Solo does food business which according to religious norms is also categorized according to Islamic religious norms. For Muslims, business is in accordance with religious principles, which are always measured by the values contained in the Koran and the Sunnah of the Prophet (Hadith). In Islam, business ethics is called morals. Therefore, doing business must fulfill the moral guidance as stated in the source of Islamic teachings itself.
The development of farming and agribusiness is a relevant and ideal choice considering the geographical structure of Indonesia as an agricultural country. However, there is a trend in society, particularly among the millennial generation, that prefers to focus on the mechanical industry, financial business, and entertainment. This situation is exacerbated by adolescents∧ widespread use of digital communication technologies and the occurrence of a pandemic, raising concerns that public participation in the agriculture sector may dwindle considerably. Based on several of these manifestations, an analysis was carried out that it was important to use internet-based digital communication tools as a medium of socialization while increasing community participation in agriculture. Social media platforms such as Facebook, WhatsApp, and Instagram can be used to communicate and improve production and marketing through e-commerce in order to fulfill sustainable development goals (SDGs). Social media is not simply a means of contact between extension workers and farmersit can also be used to exchange information, innovate, build marketing networks, and obtain other farming supplies. This study aims to optimize the participation of extension workers and farmers in agricultural extension and communication activities. The study also intends to demonstrate the importance of using social media as a non-formal learning tool for farmers and the general public interested in agribusiness. This research applied the constructivist research paradigm with a systematical review method to explore and redefine social media as a medium of participatory extension and communication. As a result, the WhatsApp application provides a social media platform that extension workers and farmers can use for socialization, debate, and consulting to boost agricultural product output and marketing. Keywords: social media, participation, counseling, communication
Use Ideally the national press supports the government through counselling-oriented journalism as a form of development communication. The concept of counselling journalism reflects the success of the "newspaper through the village" (Koran Masuk Desa) program in the 1980s as a form of press participation in development the impact was development are directed and economic stability. Replicating the development press concept in counselling journalism is crucial because currently the dissemination of information and mass media coverage in Indonesia is dominated by infotainment and fake news or viral issues that cannot be accounted for. While on the other hand the Government must continue to developed the society. Objective: The research produces a conceptual design or model of counselling journalism that will be adopted and applied in the mass media. Methods: The research was conducted using a qualitative approach with a constructivist paradigm. The choice of case study method is based on a limited and significant unit of analysis, namely HarianPelita.id, which is a cyber media product of media convergence of one of the KMD. Results: The concept of counselling journalism can be categorized as news which is 1. educative and innovative, 2. inspiring and evocative, 3. literary, 4. influencing
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
hi@scite.ai
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.