Based on some results of a research organized in the county of Bacau on consumers of cosmetics, using the questionnaire, this article analyses a number of issues with regard to consumer behavior, namely: cosmetics brand most commonly purchased by consumers, cosmetics category to which are allocated the largest sums of money, the amounts of money that consumers are willing to spend per month to purchase these types of products, the importance of some of the main criteria considered when buying cosmetic products and differences manifested in categories of respondents by a number of variables such as age, sex, marital status, income and living environment. The research was conducted using a sample of 500 respondents non-randomly selected, so that the results presented refer only to the studied sample, being a guide to community from which it was extracted.
The public university education in Bacau, represented Developing a quality high education implies adequate resources, both human and material. Of 304 existing teachers in higher education from Bacau at the beginning of 2008/2009 academic year, 86.2% belonged to public education. If at that moment the average of the country that was for the number of students per teacher was 28 in total, and in the Northeast region of 20 students, Bacau county had an average of 25 students / teacher. Bacau public education has an average of 20 students / teacher; compared to 19, the average of the region and to 18, the average of the country, and also compared to 55,as the private schools from Bacau had. From this point of view, Bacau County ranks second in the region, after Iasi, in public education. The number of teachers in the public higher education from Bacau represents 1.0% of the total country for this form of property, being ranked 15 in the ranking counties. Human resources of the university were in a total of 404 persons at the beginning of the academic year 2009/2010, decreasing by 3.6% (-15 persons) prior to beginning. Staff reduction occurred in all categories except the auxiliary teaching staff, where it has remained constant at 20 employees. Thus, maintenance and operational personnel at the beginning of the academic year was 7.3% lower (-6 persons) and the administrative staff with -4.3% (-2 employees).
Gender demographic disparities existing in Bacau County were determined by means of some demographic indicators such as: population, natural growth, live births, marriages, divorces, indicators which have been broken down by gender. The assessment of the disparities between men and women from the point of view of the demographic phenomena emphasize the fact that on the level of Bacau County there is a surplus of female population, as during the whole period subjected to the analysis, the positive and respectively the negative natural growth for the male population were lower and higher respectively than the one registered in the case of the female population. The birth rate, marriage rate and divorce rate phenomena also changed significantly after 1990 ; thus, the average age of marriage increased, and the gender difference also had a certain growth, which caused a shift in the fertility intensity from the age group 20-24 to the very next one - the 25-29 age group.
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