Entrepreneurial Orientation (EO) and Market Orientation (MO) are considered key factors in ensuring firm longevity in the new competitive landscape. Despite extensive research during the past decade, most of the studies use samples that exclude small and medium enterprises (SMEs), which represent the majority of economic activity worldwide. Some studies do investigate this relationship in small companies but place little importance on the subtle differences between SMEs and large companies when measuring MO. This study empirically investigates the relationship between MO and EO on a sample of 2500 Swedish SMEs. A new measure of MO that takes into consideration SMEs specific conditions has been developed and used. Findings suggest that MO is the main determinant of EO in SMEs.
Institutional theory is employed for examining how and to what extent external pressure leads to changes in the venture idea during the start-up and early life of new, knowledge-intensive ventures. From a population of 321 young, knowledge-intensive firms that underwent a training program at Linkping University, Sweden, structured telephone interview data were obtained from 167 firms. The results confirmed that the venture idea had undergone more change in ventures that had more external owners, a dominant customer, and an incubator location. The results imply that institutional theory is a meaningful tool for understanding why and how venture ideas change over time.
Do entrepreneurial ties increase innovativeness during the start-up process? Based on data collected from 45 countries and 7,067 nascent entrepreneurs, the authors' results indicate that knowing someone who has started a business within the last two years (entrepreneurial ties) has a significant impact on the intended level of innovativeness during the start-up process. Specifically, entrepreneurial ties have a positive impact on the expected level of competition, intended newness to customers, newness of technology and the intended level of exports and growth. This study contributes to the entrepreneurial network literature by changing the focus from the influence of ties on the start-up decision per se to their influence on the innovative nature of the start-up process.
Calls in the entrepreneurship literature have advocated theory development and empirical studies exploring fear of failure. Often viewed as an inhibitory factor towards entrepreneurial activity, contemporary research has suggested that fear of failure can also motivate entrepreneurial activity. To explore this issue, we draw on Protection Motivation Theory to conceptualise and operationalise fear of failure. We find support for the notion that fear of failure prompts the adoption of entrepreneurial strategies, provided the entrepreneur believes they have the ability to act entrepreneurially, and that by so doing, their financial situation will improve. Our approach extends the literature on fear of failure in an entrepreneurship context by disentangling cognitive and behavioural aspects focusing not only on threat appraisals, but also on how entrepreneurs cope with them.
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