This study employed a cultural materialist framework to examine organizational culture through the analysis of discourse at the National Communications Authority in Ghana (NCA-Ghana), the state-sanctioned regulator of the communications industry in the country. The study explored the interconnections among neoliberalism, colonialism, and organizational culture through an examination of discourses of professionalism and individualization. Using the discourse historical approach (DHA), the study found that neoliberalism functions in corporatized African organizations by activating colonial logics which in turn influence organizational culture. An important implication of the study is that, even for the individual, organizational culture is not merely symbolic but has material consequences. Because of these consequences, resistance efforts may not always look different from practices that reproduce dominant discourses.
This essay explores the dialectics of media, by considering the socially reproductive and transformative function of social media from a political economic perspective. The authors claim that while media have consistently generated aspirations and fear of social change, their powerful capability of shaping societies depend on the historically specific social relations in which media operate. They engage such an argument by examining how the productive relations that support user generated content practices such as the ones of Facebook users affect social media in their capability to reproduce and transform existing social contexts. In the end, the authors maintain that the most prominent mediation of social media consists of the ambivalent nature of current capitalist mode of production: a contest in which exploitative/emancipatory as well as reproductive/transformative aspects are articulated by liberal ideology.
This essay explores the dialectics of media, by considering the socially reproductive and transformative function of social media from a political economic perspective. The authors claim that while media have consistently generated aspirations and fear of social change, their powerful capability of shaping societies depend on the historically specific social relations in which media operate. They engage such an argument by examining how the productive relations that support user generated content practices such as the ones of Facebook users affect social media in their capability to reproduce and transform existing social contexts. In the end, the authors maintain that the most prominent mediation of social media consists of the ambivalent nature of current capitalist mode of production: a contest in which exploitative/emancipatory as well as reproductive/transformative aspects are articulated by liberal ideology.
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