In the national economy of Russia, elements of the digital economy are being actively implemented in various sectors of the economy. With regard to the agricultural sectors, digitalization of production management is an element of strategic development. Insufficiently high rates of development of this direction are accompanied by the influence of various exogenous and endogenous factors in the agricultural sectors of the regional level. The development of public-private partnerships in the agricultural sector of the economy is of great importance. The management of the regional agro-industrial complex requires the use of innovative technologies, including the digitalization of the sectoral economy. The basis of digitalization is the marketing concept of consumer orientation. The model of providing financial resources for state support in the development of the digital economy of agriculture in the Altai Territory is carried out in accordance with state and targeted programs. It is concluded that sectoral digitalization will increase the level of competitiveness of the region.
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