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The elderly and their caregivers are at higher risk from Coronavirus Disease-2019, particularly for elderly with chronic health conditions. To prevent the transmission of the virus, those elderly issued strict physical distance, restricting most interactions between the elderly and their caregivers. On the other side, caregivers can serve as crucial and trusted partners in the elderly’s care to curb the spread of the COVID-19 virus. Hence, this study aims to analyze the knowledge, attitudes, practices (KAP), and the role of caregivers in providing services to the elderly during the outbreaks. A descriptive quantitative study was conducted from May to June 2020. The survey was utilizing Google Forms in four cities in Indonesia. A total of 317 out of 400 participants had completed the survey. The knowledge of the COVID-19 score was 79.50%, attitude 92.11%, and practice 90.54%. The caregivers’ role in protecting the elderly from COVID’s infection was about 98.42%. They could continue their routine activities during physical distancing 84.54%, treated elderly by not going to the hospital (60.04%), not visited any crowded place, wore masks and washed their hand after activity (87.38%). They agreed that government would finally successfully control COVID-19 (90.22%). This study concluded that the knowledge, attitude, practice and role of caregivers on COVID-19 effectively prevents the caregivers neglecting the elderly during the COVID-19 outbreak. Future information on elderly care need to consider not just the risks of the virus, but also the healthy lifestyle.

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This study aims to determine: 1) Test and explain the influence of Brand Image on Purchase Intention at PT. Pratoza Kreasi Nusantara. 2) Testing and explaining the influence of Word of Mouth on Purchase Intention at PT. Pratoza Kreasi Nusantara. 3. Testing and explaining the influence of Brand Image on the Word of Mouth at PT. Pratoza Kreasi Nusantara 4) Testing and explaining the influence of Brand Image and Word of Mouth on Purchase Intention at PT. Pratoza Kreasi Nusantara. Data were collected through a questionnaire. Data analysis techniques are carried out by organizing and sorting data into patterns, categories, and basic description units so as to answer the research objectives. From the results of this study, it can be concluded that Brand Image is very important as a consumer basis for the Word of Mouth promo. The better the management of Brand Image, the higher the Word of Mouth, and vice versa, the lower the management of the Brand Image, the lower the Word of Mouth. The results of data analysis indicate that Word of Mouth has a positive and significant direct influence on Purchase Intention with a value of 6.58. Likewise, Brand Image and Word of Mouth have a positive and significant indirect influence on Purchase Intention with a value of 6.60> 1.96, as indicated from the coefficient of determination r square. Additionally, the influence of brand image and word of mouth on purchase intention has a value of 6.60%, while the remaining 3.40% is influenced by other factors.

Pada masa lalu Usaha Kecil Menegah sekedar dapat melaksanakan proses bisnis secara langsung, akan tetapi sekarang ditengah pandemi covid-19 mereka bisa lakukan usahanya di dunia maya dalam waktu yang singkat. Kondisi seperti ini merupakan kesempatan luas untuk pelaku Usaha Kecil Menengah untuk punya pendapatan melalui cara menggunakan Bisnis Online melalui media internet sebagai fasilitas untuk  mengembangkan, mengelola dan menjalankan bisnis secara online. Bisnis-bisnis yang biasanya memakai modal berwujud gerai, akan tetapi pada bisnis online memakai wujud digital (website sebagai alternatif gerai). Tujuan dari pelatihan ini adalah agar pelaku UKM dapat memanfaatkan aplikasi untuk membuat toko online yang sekarang ini sedang maju cepat dan memberikan layanan secara Cuma-cuma, misalnya; Shopee, Tokopedia, Bukalapak dan lain-lain. Hasil yang dicapai setelah mengikuti pelatihan ini adalah peserta dapat memulai membuat toko/bisnis online dengan mengetahui cara dan skema pasar yang akan dilakanakan dengan cara membuat rancangan keuangan, membuat daftar barang  yang akan dijajakan, dan bagaimana cara mengekspos toko virtual melalui aplikasi E-marketing untuk menunjukkan barang yang akan mereka jual. Kata kunci: bisnis online, toko online, UMKM

Perkembangan pemasaran di era digital mengalami perubahan yang cukup signifikan, terutama terkait alat pemasaran yang digunakan, salah satunya dengan penggunaan media online dengan menampilkan fotographi produk yang menarik. Pertumbuhan penjualan online dipacu oleh semakin berkembangnya teknologi handphone, tablet, dan media sosial. Menjalani usaha di saat himpitan pandemi Covid-19 tentu menjadi tantangan tersendiri bagi pelaku UMKM. Apalagi banyak produk yang dihasilkan oleh pelaku UMKM yang sebenarnya berkualitas baik namun sayang gagal di promosi karena menggunakan foto yang seadanya. Untuk mengatasi permasalah tersebut maka diperlukan pelatihan untuk dapat memotret produk mereka degan baik. Tujuan pelatihan adalah membekali pelaku UMKM cara memotret produk mereka dengan baik dan menarik agar mampu bersaing di pasar online. Metode pelatihan yang diberikan pembuatan foto produk dengan menggunakan Smart-phone secara sederhana, cepat dan mudah. Hasil yang dicapai setelah mengikuti pelatihan pelaku UMKM dapat menerapkan hasilnya dalam mengembangkan usaha dengan menampilkan foto produk yang baik untuk promosi sehingga membuat orag ingin mencicipi, dan mencoba bahkan membeli produk yang ditampilkan dalam foto promosi, leaflet, brosur atau kemasan sebuah produk. Kata kunci: foto produk, smartphone, UMKM

The disruption era that initiated the 4.0 revolution has caused some types of jobs and professions in Indonesia disappear, replaced by machines/applications with artificial intelligence technology. These conditions force universities to change the orientation of producing ready-to-work human resources, to produce human resources ready to create jobs for themselves and others. Therefore, the urgent change is on the curriculum and its implementation through learning strategies. This paper is a development of entrepreneurship learning concept in university with system approach. The study used is explanatory, with the aim of inspiring the role of university management to provide a conducive academic atmosphere to develop the entrepreneurial spirit of students and lecturers. Entrepreneurship courses are made into compulsory subjects with learning achievements relevant to the profile of graduates in each course. The study materials are arranged referring to the learning achievement, with emphasis on the learning experience that is able to build entrepreneurial mentality such as: 1) preneur tour, 2) expo, 3) collaboration, 4) success story, and 5) organization. Learning strategy using student centered learning approach, by utilizing information and communication technology. Support system required from university management is academic regulation, expo facility, and environment preneur. Evaluate learning by assessing output. Conclusion: the implementation of entrepreneurial learning requires adequate means to support the learning process, and study materials should be updated according to changing circumstances.

The incidence of Alzheimer's dementia worldwide is increasing rapidly. It is estimated that nearly 50 million people are diagnosed with dementia worldwide and 20.9 million in Asia Pacific. In Indonesia, it is estimated that there were around 1.2 million people with dementia in 2016, which will increase to 2 million in 2030 and 4 million people in 2050. The elderly/people with dementia need assistance from family members to carry out daily activities because of its limitations. This research aims to understand the needs of elderly people with dementia and caregivers who accompany them in nursing homes, to develop dignified services. The research was conducted in Jakarta with 22 research subjects, consisting of 10 elderly with dementia and ten caregivers as the primary informants and two key informants who were the caretakers of the nursing home. The method used is qualitative, with data collection techniques through participant observation, in-depth interviews, document studies, and Focus Group Discussions. Data analysis used the Interpretative Phenomenological Analysis (IPA) method. The results showed that all elderly with dementia had a history of comorbidities (hypertension, diabetes mellitus, stroke, psychosis, insomnia, dyslipidemia, presbycusis), so they experienced moderate to severe dependence, which indicated the need for long-term care. Meanwhile, all caregivers are formal caregivers (not from the family) but have not received adequate education and training on dementia and methods of assisting the elderly with dementia.