This paper deals with the different concepts of culture and its impact in organizational management, based on the classical worldwide survey of social cultures and management by Geert Hofstede at the IBM a decade ago. Although, the paper discusses different concepts of organizational culture and social. The work concludes that more and more investments in training and development of the employees will be required, as a matter of survival for global companies. This paper represents a contribution updating the Hofstede´s idea and discussing new alternatives.
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