This paper examines the type and temporal development of language in the process of corporate responsibility (CR) standardization. Previous research on CR standardization has addressed the proliferation and organizational embedding of material practices but neglected the analysis of underlying ideational dynamics. Departing from this practice, we introduce a narrative perspective that illuminates the trajectory a CR standard follows, from being formally adopted to becoming collectively accepted as a valid solution to a problem of societal concern. We argue that this perspective helps scholars explore the dynamic interplay between symbolic and material aspects of standardization and understand better the discursive antecedents of coupling processes in organizations. Drawing on the case of the Equator Principles standard in international project finance, we empirically study how narratives create meaning shared by both business firms and their societal observers, thereby exemplifying the analytical merit of a narrative approach to CR standardization. AbstractThis paper examines the type and temporal development of language in the process of corpo-
This paper examines how fluid social collectives, where membership is latent, contested, or unclear, achieve 'organizationality', that is, how they achieve organizational identity and actorhood. Drawing on the "communicative constitution of organizations" perspective, we argue that the organizationality of a social collective is accomplished through 'identity claims' -i.e., speech acts that concern what the social collective is or does -and negotiations on whether or not these claims have been made on the collective's behalf. We empirically examine the case of the hacker collective Anonymous and analyse relevant identity claims to investigate two critical episodes in which the organizationality of Anonymous was contested. Our study contributes to organization studies by showing that fluid social collectives are able to temporarily reinstate organizational actorhood through the performance of carefully prepared and staged identity claims.
Within the burgeoning corporate social responsibility (CSR) communication literature, the question of the relationship between CSR practices and CSR communication (or between “walk” and “talk”) has been a central concern. Recently, we observe a growing interest in formative views on the relation between CSR communication and practices, that is, works which ascribe to communication a constitutive role in creating, maintaining, and transforming CSR practices. This article provides an overview of the heterogeneous landscape of formative views on CSR communication scholarship. More specifically, we distinguish between three variants of such formative views: walking-to-talk, talking-to-walk, and t(w)alking. These three orientations differ primarily regarding the temporal dynamics that they ascribe to the relation between CSR communication and practices and regarding the object that is formed through communication. This new typology helps systematize the emerging field of research on CSR communication, and we use it as a compass to provide directions for future research in this area.
Although the lion's share of scholarship in management and organization studies conceives of organizations as entities within which communication occurs, "Communication Constitutes Organization" (CCO) scholarship has attracted interest because it makes a productive reversal, that is, by asking how organization happens in communication. Over the past decade, Organization Studies has become the key scholarly outlet for CCO thinking in the management and organization studies field. Accordingly, in this paper we discuss seven articles that have appeared in this journal as evidence of the perspective's centrality. We first situate CCO theorizing within the linguistic turn, and position CCO with respect to other lines of scholarship underwritten by a rich conception of language and discourse. We examine the varied ways CCO thinking has found organization in communication, locating in the seven articles productive tensions between the process of communication, on the one hand, and organization, organizing, and organizationality, on the other. We contribute to CCO scholarship with reflections on these three theoretical orientations and provide a set of possibilities for its further development.
Over the last decades, the idea that communication constitutes organizations (CCO) has been gaining considerable momentum in organization studies. The CCO perspective provides new insights into key organizational issues, such as the relation between stability and change, between micro-level and macro-level phenomena, or between emergence and control. However, despite various theoretical advancements, the CCO perspective's range of methodologies is still limited to analyzing local communication episodes, rather than studying organizations as broader networks of communication episodes. In this paper, we present a new methodological approach to the study of the relation between organization and communication, based on network analysis. Following a discussion of existing network approaches, we incorporate the fundamental assumptions of the CCO perspective into a methodology that places communication at the center of network analysis by turning the prevalent network perspective inside out, so that the vertices of the network represent communication episodes and the edges represent individuals. We illustrate our methodology with an empirical case study, in which we examine the structures and dynamics of an actual organization as a network of communication episodes. AbstractOver the last decades, the idea that communication constitutes organizations (CCO) has been gaining considerable momentum in organization studies. The CCO perspective provides new insights into key organizational issues, such as the relation between stability and change, between micro-level and macro-level phenomena, or between emergence and control.However, despite various theoretical advancements, the CCO perspective's range of methodologies is still limited to analyzing local communication episodes, rather than studying organizations as broader networks of communication episodes. In this paper, we present a new methodological approach to the study of the relation between organization and communication, based on network analysis. Following a discussion of existing network approaches, we incorporate the fundamental assumptions of the CCO perspective into a methodology that places communication at the center of network analysis by turning the prevalent network perspective inside out, so that the vertices of the network represent communication episodes and the edges represent individuals. We illustrate our methodology with an empirical case study, in which we examine the structures and dynamics of an actual organization as a network of communication episodes.
This article addresses the question: Why does disorder tend to simultaneously accompany efforts to create order when organizing? Adopting a communication-centered perspective, we specifically examine the role of texts in the mutual constitution of order and disorder. Drawing on empirical material from three qualitative case studies on project organizing, we show that attempts of ordering through language use and texts (i.e., by closing and fixing meaning) tend to induce disorder (i.e., by opening the possibility of multiple meanings), at the same time. As we contend, these (dis)ordering dynamics play a key role in the communicative constitution of organizations, keeping them in motion by calling forth continuous processes of meaning (re-) negotiation.
In a recent article published in this journal, Stohl and Stohl (2011) examine the phenomenon of clandestine organizations from a communication-centered perspective. The authors draw primarily on the work of the ‘Montreal School’ of organizational communication, which stresses the constitutive role of communication for organizations. In this response, we argue that the Stohls’ paper does not make full use of the paradigmatic turn that the Montreal School offers to organization studies. In our view, the authors overemphasize the role of communication among organizational members in the constitution of organizations. In contrast, we argue that organizations can also be ‘talked into existence’ by the communicative acts of third parties (e.g., the media), a view that is consistent with the Montreal School’s work. Moreover, drawing on the Stohls’ central example of the terrorist organization al Qaeda, we suggest that the attribute ‘clandestine’ does not capture the essence of that organization because it is characterized by extreme invisibility of its governance structures and by extreme visibility of its terrorist activities. We believe it is the reversion of the relation between invisibility and visibility that differentiates al Qaeda from legitimate organizations such as private businesses and ensures its perpetuation against all odds.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
hi@scite.ai
334 Leonard St
Brooklyn, NY 11211
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.