This paper aims to highlight the speech acts which have been working behind the first speech that has delivered by Imran Khan as Prime Minister of Pakistan at 26, July 2018. It is a political discourse that attracts the researcher's interest. The objective of this paper is to answer what type of speech acts have been used by Imran Khan, the overlapping of what speech acts occur in Imran Khan's speech and what direct and indirect speech acts have been used by Imran Khan. The findings revealed that his speech includes representative acts (27.083%), expressive acts (1.041%), declarative acts (7.291%), directive acts (25%), commissive acts (39.583%) out of the total 100% of data. This paper-based on both qualitative and quantitative analysis of discourse. The framework employed in this study is the Speech Act theory that has introduced by J.L Austin in 1962 and further developed by J.R Searle (1969).
SM sites have helped spread information during a pandemic in a way that has never been done before in human history. However, when using SM platforms (SMP onwards) during a pandemic, there are many pros and cons. The development of vaccinations and other important medical advances are among the most notable in the world of healthcare. Their acceptance is minimal, and vaccine refusal and hesitancy severely threaten public health. Even though immunization has come a long way in the last century, the World Health Organisation says that some people still do not want to be vaccinated. Health information from different places, like the Internet and social media (SM onwards), can make people less likely to get vaccinated. As technology has improved, so has SM's global influence. Unlike traditional media, SM allows users to create and distribute content globally quickly. Users can pick and choose content streams, increasing ideological isolation. Anti-vaccination messages on these platforms pose severe risks to public health, such as a loss of trust in future vaccine development for new infections like SARS-CoV-2 for COVID-19 protection. In this paper, we look at how SM can spread fear about vaccines and how it can be used to help people learn more about health and trust in vaccinations. Keywords: COVID-19; health literacy; Social media; vaccination
Companies can use digital media to promote their goods or services on social media sites like Facebook, Instagram, and YouTube. From various viewpoints, several academics investigate the influence of various social media applications on consumer purchasing behavior from various angles. This study looks at how YouTube ads are used to build brand awareness and image and how they affect people's plans to buy. Respondents in this survey are millennials who live in Multan, Punjab, Pakistan, and the neighboring territories and are 18–34 years old. They were selected using a non-probability sample approach from Multan City and adjacent areas. The smart PLS is used in conjunction with structural equation modeling (SEM) in this work. YouTube ads affect brand awareness and brand image, but they do not affect people's ability to make good decisions. YouTube ads have a significant association with the urge to conduct a transaction. This study did not use brand awareness and brand image as mediators because they had nothing to do with people's buying plans.
Use of technology develops learner oral fluency, as well as their other learning skills. The recent research is on the role of modern technology in developing oral fluency of English among the students of intermediate level. The objective of the paper is to answer the question, what role technology plays in developing the oral fluency of learners? This study has been built on the hypothesis that technology has a positive influence on oral fluency, as by using technology learners enhance their oral fluency. In order to check our hypothesis this study used the quantitative data through questionnaire from 200 students (both male and female) aged between 17-19 years, at intermediate level from Government Emerson College Multan and Government Degree College Multan. The framework employed in this study is the input hypothesis by Stephen Krashen (1977). The hypothesis that technology plays positive role in developing oral fluency among students is proved in conclusion.
This study provides an overview of Pak-India River warfare over the sharing of water and management failure which led to serious water crises and disaster especially in Pakistan. Water resources are diminishing day by day water is become a scarce commodity in the world with every passing day. It is rapidly emerging a source of tension and dispute between two nations (Pakistan and India), which is a destabilizing factor of international peace and regional harmony. The content analysis used as research methodology while data collected from editorials and articles published in The News and The Telegraph. This research covers the period between 2018 and 2019. The results showed that The News gives more coverage and large space related to the Pak-India River Warfare as compared to The Telegraph. Furthermore, The News has a clear stance for the solution of Pak-India River Warfare rather than Indian newspaper The Telegraph.
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