In addition to adequate information about the potential for the Covid-19 disaster that has hit the world, especially Indonesia, mistakes in communicating information can cause uncertainty that worsens the situation. This study aims to analyze the disaster analysis model in the protected care application created by the government as a form of disaster mitigation in this country. This study uses a qualitative descriptive method. The object of the research is the disaster communication model in the Pedulilindung application launched by KOMINFO. The subjects of this research are parties involved in making the idea of a protected application, namely the head of the Public Relations Bureau of KOMINFO Mr. Ferdinandu Setu and also the users of the application. Methods of data collection using in-depth interviews and observations. as a result, KOMINFO conducts disaster response with a disaster communication model which includes, among others, information, communication, coordination, disaster mitigation and the media. media involvement ensures messages and information conveyed are accurate, fast and precise, targeting the use of social media in Indonesia to the fifth largest in the world, but the result is that many Indonesians are reluctant to use the application because it is not effective.
People use social media as a means to share everything about themselves and their daily lives. Many users tell stories or things they see that can attract the attention and sympathy of many people in social media. One of the cases that went viral at the beginning of 2019 was a case of alleged violence that had befallen 17-years old Pontianak SMPN (junior high school) student named Audrey who claimed to have been persecuted by several high school students. The Audrey case drew attention of many circles and was viral through the hashtag JusticeForAudrey on Twitter social media in April 2019. The hashtag had even occupied the world trending. The viral hashtag 'JusticeForAudrey' and the reaction of a number of public figures to this case made many people sympathetic and gave support to Audrey. Through the power of social media, this case was widespread and reached various groups in cyberspace. The issue of humanity is indeed an issue that is able to bring sympathy from everyone, but this can immediately change and turn around against the victim when unexpected new evidence & findings are revealed. This study aims to analyze the phenomenon of sadfishing (provoking sadness) from a teenager named Audrey who intentionally uploaded and portrayed her sadness on social media to be viral and brought a lot of public attention. This research uses a qualitative method with a case study approach. The theory applied in this study is related to the use of social media, namely media system dependency theory (MSD) or media dependency.
The phenomenon of sadfishing has created a new trend for social media users in Indonesia, where each user seems to have an urge to show his sadness in order to attract sympathy from many people on social media. The act of sadfishing has an impact on the mental health of the perpetrators, including children and adolescents. Lots of Sadfishing content seems to be a common reaction for someone who is going through a difficult time or pretending to be having a difficult time to get viral on social media. This study aims to explain how to digital literacy for social media users can change public opinion in limiting themselves from the sadfishing phenomenon on social media. The type of research used is descriptive qualitative, with a case study method and data collection techniques by interviewing several high school students and university students in Jakarta. The results of the study found that the audience is in the position of The Dominant-Hegemonic Position or the audience is in a position to accept that digital literacy is able to educate and change the opinions of social media users, especially among teenagers to avoid the phenomenon of provoking sadness on social media.
Content creators are competing to increase viewers and enter the TikTok homepage or commonly known as FYP (For Your Page). The existence of this FYP encourages content creators to start doing something that makes their TikTok account viral, one of which is creating sad content or sadfishing. Sadfishing has become a trend where this trend occurs because artists, actors or even ordinary characters share unimportant sadness to get the attention of many people so that they will feel satisfied and are encouraged to continue to sell their sad stories to bring fame. This study uses the basic concept of sadfishing and Dramatism Theory. The approach in this research is qualitative with case study research method. The data collection technique was carried out by in-depth interviews. The data analysis technique uses a method that is carried out in three stages, namely: data reduction, data presentation, and conclusions or verification as a technique for compiling research. The results show that influencers who own TikTok accounts share sadness or Sadfishing because of the "Trend" insistence on TikTok Social Media in order to gain sympathy and empathy, content creators will increasingly look for ways to keep their content liked by many people. the point of it all is that they just want to go viral and be famous.
Perkembangan tekonologi komunikasi saat ini yang bertumbuh pesat, berpengaruh pada industri media cetak. Sejumlah media cetak di Indonesia mulai tutup karena tidak mampu bersaing dengan media digital lainnya, sehingga pengelola media cetak melakukan berbagai upaya untuk mempertahankan eksistensi medianya dengan melakukan convergensi, dan menyiapkan media berbasis digital, salah satunya Majalah pria dewasa “Popular”. Tujuan penelitian ini adalah untuk mengetahui upaya yang dilakukan oleh majalah Popular dalam mempertahankan hidupnya sebagai jawaban atas perkembangan tekhnologi industri informasi media. Hasil penelitian ini menunjukkan, majalah Popular menempuh model konvergensi Content dan tampil di berbagai platform sosial dengan satu tujuan: mempertahakan eksistensi keberadaan majalah Populer dalam industri Media Massa.
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