Previous studies suggested that the emotional connotation of single words automatically recruits attention. We investigated the potential of words to induce emotional engagement when reading texts. In an fMRI experiment, we presented 120 text passages from the Harry Potter book series. Results showed significant correlations between affective word (lexical) ratings and passage ratings. Furthermore, affective lexical ratings correlated with activity in regions associated with emotion, situation model building, multi-modal semantic integration, and Theory of Mind. We distinguished differential influences of affective lexical, inter-lexical, and supra-lexical variables: differential effects of lexical valence were significant in the left amygdala, while effects of arousal-span (the dynamic range of arousal across a passage) were significant in the left amygdala and insula. However, we found no differential effect of passage ratings in emotion-associated regions. Our results support the hypothesis that the emotion potential of short texts can be predicted by lexical and inter-lexical affective variables.
Immersion in reading, described as a feeling of 'getting lost in a book', is a ubiquitous phenomenon widely appreciated by readers. However, it has been largely ignored in cognitive neuroscience. According to the fiction feeling hypothesis, narratives with emotional contents invite readers more to be empathic with the protagonists and thus engage the affective empathy network of the brain, the anterior insula and mid-cingulate cortex, than do stories with neutral contents. To test the hypothesis, we presented participants with text passages from the Harry Potter series in a functional MRI experiment and collected post-hoc immersion ratings, comparing the neural correlates of passage mean immersion ratings when reading fear-inducing versus neutral contents. Results for the conjunction contrast of baseline brain activity of reading irrespective of emotional content against baseline were in line with previous studies on text comprehension. In line with the fiction feeling hypothesis, immersion ratings were significantly higher for fear-inducing than for neutral passages, and activity in the mid-cingulate cortex correlated more strongly with immersion ratings of fear-inducing than of neutral passages. Descriptions of protagonists' pain or personal distress featured in the fear-inducing passages apparently caused increasing involvement of the core structure of pain and affective empathy the more readers immersed in the text. The predominant locus of effects in the mid-cingulate cortex seems to reflect that the immersive experience was particularly facilitated by the motor component of affective empathy for our stimuli from the Harry Potter series featuring particularly vivid descriptions of the behavioural aspects of emotion.
Facial expression is an integral aspect of non-verbal communication of affective information. Earlier psychological studies have reported that the presentation of prerecorded photographs or videos of emotional facial expressions automatically elicits divergent responses, such as emotions and facial mimicry. However, such highly controlled experimental procedures may lack the vividness of real-life social interactions. This study incorporated a live image relay system that delivered models’ real-time performance of positive (smiling) and negative (frowning) dynamic facial expressions or their prerecorded videos to participants. We measured subjective ratings of valence and arousal and facial electromyography (EMG) activity in the zygomaticus major and corrugator supercilii muscles. Subjective ratings showed that the live facial expressions were rated to elicit higher valence and more arousing than the corresponding videos for positive emotion conditions. Facial EMG data showed that compared with the video, live facial expressions more effectively elicited facial muscular activity congruent with the models’ positive facial expressions. The findings indicate that emotional facial expressions in live social interactions are more evocative of emotional reactions and facial mimicry than earlier experimental data have suggested.
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