Although the résumé and cover letter genre is widely discussed in both popular and scholarly publications, discussion thus far has failed to acknowledge that the process of creating a résumé and cover letter has the potential for encouraging students’ reflective and reflexive capacities. This article suggests that business communication educators can realize this potential through three pedagogical changes: timing the assignment to coincide with reflective phases in the learning cycle, incorporating rhetorical context, and promoting abstraction and generalization. With these adjustments, the genre becomes a unique opportunity among reflective-reflexive documents because of its pervasiveness, timeliness, and rhetorical significance.
What reasons do applicants use to write résumés, and what reasons do employers use to evaluate them? This article advocates for teaching reasons as a way to empower writers to make more nuanced, adaptive résumé decisions. Drawing from a study of 63 students, 20 advisors, and 24 employers, the article touches on résumé format, sections, and items; then it moves beyond formal features to compare eight reasons that participants used as a framework in their decision making: relevance, recency, value, personality, fluff, unprofessionalism, discrimination, and applicant fit. It ends with pedagogical suggestions for teaching this framework alongside résumé formal features.
Using data from 88 students, 20 advisers, and 24 hirers about U.S. résumés, this article focuses on face of the company, the concept of employers' evaluating how well applicants might represent a company. The results of applying rhetorical listening’s identification–disidentification to “face” suggested two outcomes and their implications. First, primary audiences invoked secondary audiences to the point in which they conflated, suggesting that résumés should incorporate secondary audiences. Second, hirers sometimes violated their own beliefs about diversity hiring because of audiences they invoked, suggesting that because invoking audience can perpetuate inequitable hiring practices, hirers should be more nuanced about the audiences they choose.
International audience
We have worked with the local access network design problem with two cable technologies. This is an optimization problem in graphs that consists of linking an origin node to a set of terminal nodes which have a flow demand. There are also a set of Steiner or transshipment nodes which do not have demand. Each arc of the graph has two associated costs: a variable cost depending on the flow through the arc and a fixed cost associated with the installation of the arc. Moreover, in each arc we can install one of two available technologies: optical fiber or copper (we can also use radio links with any other cable technology). Each one of these technologies has different variable and fixed costs. To be more precise, the fixed cost of the optical fiber is greater than that of the copper, but its variable cost is much smaller. The problem was modeled using a multicommodity flow formulation in which we added some structural constraints. This model was used to apply the Benders decomposition method. The structural constraints have the objective of trying to guarantee that the master problem of the Benders decomposition will yield a tree. The Benders subproblems are trivial network flow problems. The dual variables have commodity meaningfull values and are evaluated in a systematic form. The algorithm was implemented in C++ with CPLEX 3.0 callable library. We have tested the algorithm with some test instances obtained by a generator of problems that we developed.
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