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Contribution/Originality: This study is one of very few studies which have investigated the effect of cyberspace and word of mouth advertising on the behavior of voters. The focus of this paper was on the two main parties of the election (The Right Party / The Left Party) in Iran. Before the elections in the cyberspace, there was a lot of hunch among the supporters of the two parties. In this study, the questionnaires were distributed one month after the election, we examined the psychological propaganda on the behavior of voters.