The article deals with issues related to the formation of communicative competence among graduates of higher educational institutions in the specialty “tourism”. The importance of proficiency in foreign languages for further professional activities for future specialists in the field of eco-tourism is very high, and therefore there is a need to develop more effective methods of learning foreign languages. The use of social networks in teaching a foreign language allows you to make it more flexible and efficient, as well as more convenient for students . Easy learning increases motivation to learn a foreign language.
The article substantiates the importance of understanding the interdependence between the development of society, the state of the environment, and the content of education to address environmental threats and challenges. It is proved that environmental knowledge has a general cultural value. It is because the level of their formation depends on ecological worldview development, and hence the prospects for human survival. It is determined that studying Geography allows developing the basics of the strategy of preserving the living environment of mankind. The formation of pupils’ environmental knowledge as a component of ecological competence is essential for changes the individual’s consciousness and behavior, the harmonization of relations in the system ‘society-nature’. Accordingly, the geographical aspects of environmental knowledge are characterized by those that consist primarily in their space (chorological paradigm) and relationships with human society (paradigm of durable-sustainable, balanced development). Ecological competence refers to the integral development of personality, which combines normative, cognitive, emotional-motivational, and practical components, and provides the ability to identify, understand, and evaluate modern processes aimed at ensuring ecological balance and rational use of nature. The most favorable period for the formation of such competence is definitely the middle school age. Analysis of scientific and methodological literature on the issue allowed identifying personal, cognitive, and activity components of ecological competence. Scientific approaches to develop its theoretical provisions are scientific, systemic, value, normative, and personal activity approaches. It is proved that environmental competence, as a component of ecological competence, is inherently integrative. Its core is formed while teaching school subjects related to the Natural Science educational field and as the basis of ecological culture permeates the content of other school subjects.
У статті розкрито особливості пристосування суб'єктів туристичної діяльності до умов пан демії. Розглянуто заходи державної підтримки та регулювання суб'єктів сфери туризму, які проводяться в Україні та зарубіжних країнах. Доведено, що туристичні та готельні бренди ма ють бути більш гнучкими і продемонструвати величезну гнучкість та винахідливість, щоб піклу ватися про своїх співробітників у поточній ситуації роботи під час й після пандемії, одночасно задовольняючи швидко мінливі потреби своїх клієнтів. Обгрунтовано, що гнучку політику відмов, перегляд програм лояльності, стратегії збереження персоналу та переорієнтацію основних заходів самозбереження можуть застосовувати суб'єкти туристичної діяльності. Визначено, що дуже суттєвою рисою відновлення туристичного бізнесу є усвідомлення того, що віднов лення повинно починатись із місцевого рівня та плавно поширюватись на регіональні, націо нальні та глобальні етапи. The article considers the main problems of survival of subjects in the tourist ecosystem, which is under threat without constant state support. Theoretical and practical provisions aimed at adapting tourism entities to the conditions of the pandemic are presented. It is established that the governments of the states, in particular the government of Ukraine, have taken a number of measures to mitigate the impact of the pandemic on tourism, to minimize job losses. The presented research is formed in the context of two aspects: 1) the analysis of the state support of subjects of tourist branch in some countries of the world, in particular and in Ukraine; 2) consideration of strategies resorted to by tourism entities. It is determined that the key priorities of tourism policy should include: 1) restoring the confidence of travelers; 2) support for travel companies in adaptation and survival; 3) promoting the development of domestic tourism and supporting the safe return of international
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