To study the speech behaviour of a politician by the method of a pragmalinguistic experiment, the personality of the Minister of Foreign Affairs of the Russian Federation Sergey Lavrov was chosen, who is not coincidentally called “the Minister of sharp phrases” in the media. The aim of the work is to establish how his speech behaviour and the features of the speech he produces depend on the choice of the speech means (grammatical and textual) selected by the politician, which may indicate some qualitative features of his personality as an author. Attaining the research aim involves identifying a fragment of the politician’s speech portrait taking into account the quantitative data of the plans of the strategy “Participation/non-participation of communicants in a speech event”. All texts were divided into small syntactic groups, the total number of analysed units was 113. The scientific novelty lies in the fact that the use of a set of methods helped to identify for the first time a fragment of the politician’s speech portrait based on the analysis of his influencing media statements with a humorous effect. The described experiment concerns an emotion-oriented strategy of covert influence, which includes three plans: personal, social and subject, each of them acts as a diagnostic one to determine the personal qualities of the sender of the text. As a result, the analysis showed that S. V. Lavrov’s speech behaviour is dominated by the social plan – 43.4%, indicating a great influence of the speech of the politician who not only possesses purposeful individualisation, but also social, political intentions, has an ideological attitude.
Relevance of our research is determined by the practical results of three scientific analyzes. The first one has showed Top-10 discussed problems on Internet with the key words “modern system” (with “Modern system of education” on the Runet’s top). The second one is a survey of Internet communication. It demonstrates humorous component in media-texts on a given theme. The third one is the main pragmalinguistic analysis. It deals with the media-texts with a humorous component from the ambivalent point of view. Empirical base of our paper is the media-texts with humorous component. They are devoted to the educational process in Russian Federation in 2020. The texts were analyzed with conative oriented strategies “Author`s expectation” and “Author`s assessment. The expectation category is connected with “accepted” or “facial reality” of the media-text`s sender; assessment category reflected positive-approving, negative-disapproving and neuter- indifferent assessment contains a certain affective reaction on situation. The strategies are textual and regulatory simultaneously. They may be applied not only according to the indicator`s direction to the media text`s receiver, but according to facial, social and idiographic characteristics of the text`s author. The subject of the research is the author’s choice of those variants of the statement which are preferable for material presentation and for latent regulation of the receiver. SSG (smaller scale syntax group) is the unit of our analysis. The sender of the text is obligatory actualized definite grammar form in this group. Ambivalent approach “assessment vs reaction” — “assessment vs reality” to media area in terms of laughter culture has revealed mixed feelings of the media-text`s senders to the modern system of education and it is a part of mass consciousness. Media-texts with humor effect create the ambivalent part of mass consciousness as a common experience and response to crisis of Russian Federation educational system.
The ambivalent nature of the higher educational process was clearly manifested during the COVID–19 pandemic. Such an organization of teaching process generates new cognitive learning model, thus being the relevance of this study. Purpose. It is aimed at identification of students’ verbal ambivalent behavior and function to the new learning format over two time periods in dynamics: 2020-2021 and 2021-2022. The scientific novelty of the study is to establish students’ ambivalent assessment of the educational process in terms of COVID–19. This assessment was proved experimentally during the survey. Materials and methods. Materials of research are written recorded responses received from students during pragmalinguistic survey at the university. The following research methods were used: survey, lexico-semantic, pragmalinguistic experiment, as well as quantitative and interpretive methods. Results. The pragmalinguistic survey gives a detailed analysis of appraisal vector over the two reference groups: the survey of the first period has changed significantly compared to the second period. All 167 respondents showed ambivalent reactions, the first group demonstrates positive-negative ambivalence, while the second group shows negative-positive ambivalence. Thus, the ambiguous, diametrically-opposed attitude of students to the educational reality from the ambivalence research approach was established.
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