Purpose -The purpose of this paper is first, to review current literature on corporate identity, image and reputation; second, to analyse the "green reputation" on a sample of Slovene companies based on their web sites and third, to present implications for companies and further research. Design/methodology/approach -Content analysis and discourse analysis were used to examine sections of web sites related to sustainable development of 20 Slovene companies representing the pharmaceutical, chemical, energy, food production, retailing, automotive, construction, logistics, sales of oil products and domestic appliance industries. Findings -The web sites of 20 Slovene companies studied show that all companies present their values about environment protection and social responsibility, which they relate to sustainable development. However, "green" identity is not fully exploited in terms of being used as a distinctive feature of a company and as such it does not sufficiently contribute to gaining competitive advantage for a company. Research limitations/implications -Although constituted by all relevant Slovene companies, the sample is limited in size. Further research could be done with a larger sample to test the findings. Different tools and media of marketing communication and a stakeholder survey could confirm the importance of the findings and significance for green reputation development. Practical implications -Senior company management can use the findings from the research presented here as a starting-point for the development of corporate reputation as a "green" company through appropriate use of corporate communication. Originality/value -The research paper contributes to the scarce literature on green reputation development, which is almost non-existent with regard to non-multinational companies from post-transition and transition economies. The paper also reveals new findings about the problem of standardisation within "green" marketing communication.

In the paper, we discuss the available research in the field of knowledge management (KM) from the specific perspective of higher educational (HE) institutions, as organisations comprised of experts. Based on the literature review, we develop a KM audit instrument and apply it to a specific HE institution in order to assess the status of its KM processes. From our study, we can conclude that even if an institution is 'academic' in nature and apparently successful, this fact does not necessarily mean that KM processes are institutionalised within the organisation. From this point of view, a HE institution is likely to be subject to the same limitations as any other organisation in the knowledge business. Our paper further gives recommendations to managers of HE institutions on how to assess the effectiveness of KM in their organisations as well as providing information for other researchers who want to conduct a KM audit in similar organisations.

Background and Purpose: The aim of the study is to develop a conceptual key competency model for smart factories in production processes, focused on the automotive industry, as innovation and continuous development in this industry are at the forefront and represent the key to its long-term success.Methodology: For the purpose of the research, we used a semi-structured interview as a method of data collection. Participants were segmented into three homogeneous groups, which are industry experts, university professors and secondary education teachers, and government experts. In order to analyse the qualitative data, we used the method of content analysis.Results: Based on the analysis of the data collected by structured interviews, we identified the key competencies that workers in smart factories in the automotive industry will need. The key competencies are technical skills, ICT skills, innovation and creativity, openness to learning, ability to accept and adapt to change, and various soft skills.Conclusion: Our research provides insights for managers working in organisations that are transformed by Industry 4.0. For instance, human resource managers can use our results to study what competencies potential candidates need to perform well on the job, particularly in regards to planning future job profiles in regards related to production processes. Moreover, they can design competency models in a way that is coherent with the trends of Industry 4.0. Educational policy makers should design curricula that develop mentioned competencies. In the future, the results presented here can be compared and contrasted with findings obtained by applying other empirical methods.

A lot is expected of Slovenian principals, yet very little is known about aspiring principals' own expectations of principalship. Currently there is no Slovenian study of aspiring principals, although they represent the majority of those enrolled on the `certification programme' of the National School for Leadership in Education. The purpose of this article is to explore: (1) what aspiring principals perceive as principalship and how they define it; (2) what participants perceive as significant influences on principalship; (3) the tensions that aspiring principals might perceive and anticipate as a part of principalship; and (4) the metaphors used for principalship. Data indicate that participants discuss principalship from a managerial position in which the main tasks revolve around the `smooth work of an organization'. Principals' personalities play pivotal role in successful principalship, while the legal context, legislation and national policies `dictate' schools' work. Power is concentrated with principals, which the metaphors nicely reflect. Principals are seen to be paternalistic and hierarchical.

The purpose is to present current security and tourism issues in selected cities in Europe. The aim of the research is to present several approaches that cities have adopted in order to secure tourists. Research is designed as multiple case studies research design. Seven cities (Alba, Barcelona, Brasov, München, Rome, Saint-Denis and Brussel) are described regarding their security policies and safety, and findings of cross-case analysis are presented. . Four themes emerged from cross-case analysis: Security, tourism policy and citizens; Image, communication and public spaces; Managing the security of large events and Managing nightlife in the city. The findings show that cities use different policies, management, methods and practices to challenge security issues in tourism.

Cream skimming and elitism in public elementary education is closely related to the question of selection criteria used by the schools in their selection procedure. Although equity in access seems to be important part of any education policy, individual school's practices are often selective. In the Slovenian context, state and municipalities seemingly regulate admission and selection criteria by catchment areas, yet the case study of two Ljubljana schools reveals different practice for undersubscribed schools. The paper, therefore, describes, discusses and analyses how schools in the state regulated system and defined catchment areas choose students and, thus, operate on a quasi-market.

This article presents limited yet significant findings of a pilot study of the experience of potential female leaders in education in Kosovo. It explores a small-scale qualitative study of the barriers to women’s accession in school management positions and the under-representation of women in management positions in primary schools in Kosovo. A qualitative, multiple case study approach is employed. Semi-structured interviews are employed to explore the experiences of four female teachers who have engaged in a leadership development scheme, and two government officials. In spite of being qualified for promotion to school management positions, none of the participants had applied for a school leadership role and opted to remain class teachers. Mirroring other contexts, the study found a mixture of factors acting on their decision not to progress into a management role. A lack of aspiration was influenced by their perception of the primacy of maternal and uxorial roles, political interference in school leadership appointments, gender stereotyping, and the constraining forces of social expectations in Kosovo. These constraints were only thinly balanced by the positive influence of familial support and female role models, encouraging women to engage in leadership roles.

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