Resumo O objetivo principal desta pesquisa é estudar o crowdfunding de recompensas como uma alternativa de financiamento às Empresas de Base Tecnologica (EBTs) no Brasil. Na primeira parte, realiza-se uma pesquisa descritivaexploratória por meio de dados secundários que buscam desenhar o panorama atual da utilização do crowdfunding como opção de capital empreendedor. Na segunda parte, é conduzido um estudo de múltiplos casos com cinco EBTs para identificar as razões que levaram seus empreendedores a optarem pelo crowdfunding de recompensas como modelo de financiamento e as condições por eles consideradas determinantes para o sucesso de campanha. Os resultados da revelam um cenário com poucas campanhas vitoriosas no País e uma distribuição bastante heterogênia no que tange meta financeira, capital levantado e quantidade de apoiadores. São encontrados também indícios de que as EBTs escolhem o crowdfunding de recompensas como modelo de financiamento porque são empresas em estágio inicial de desenvolvimento, porque buscam recursos para financiar projetos específicos e por motivações que não envolvem diretamente a obtenção dos recursos. Sobre as condições consideradas determinantes para o sucesso das campanhas, houve relativo concenso em torno de determinadas características, como a importância de uma boa divulgação.
Cenários para a cadeia produtiva de leite no Brasil em 2020A produção brasileira de leite tem crescido constantemente e o País tornou-se autossuficiente na produção. Dado esse contexto, no presente artigo tem-se por objetivo desenvolver cenários potenciais para a cadeia produtiva do leite no Brasil. Foi realizada uma pesquisa bibliográfica e aplicada uma metodologia de escrita de cenários, incluindo a aplicação do método Delphi e projeções quantitativas. A matriz dos cenários foi criada com dados quantitativos e qualitativos, resultando em quatro cenários: dois cenários exploratórios, um cenário mais provável e um cenário desejado. Foram formuladas potenciais alternativas futuras, a fim de melhorar a qualidade das decisões estratégicas feitas por diferentes agentes.Palavras-chave: cenários, cadeia produtiva do leite no Brasil, estratégia para o setor de leite.
The article studies public sanitation services - in as much as solid domestic waste is concerned - within the municipality of São Paulo and employs as base year, that of 2010. Highlights include issues related to the current waste management model in the region and solutions are proposed to those deemed most critical, utilizing as benchmarks, adequate treatments conducted at other globalized cities. The bibliographical review seeks to elucidate concepts that are most aligned with the theme under study. Information concerning the management of solid domestic waste and reverse logistics in the private sector was gathered, whilst findings as to impairments observed in the municipality are listed. Local and international success cases concerning waste disposal were studied with views to encountering sources of potential improvements. It is understood that the adequate destination of residues, by means of recycling, composting or generation of fuels, calls for the population´s commitment in terms of developing separation and waste disposal habits, municipal administration involvement - in as much as supplying the required resources is concerned to ensure progress of alternatives - and finally, cannot do without reverse logistics actions undertaken by producing companies, in full compliance with existing federal rulings. In the quest to expand discussions concerning solid waste, the article attempts to include this matter - in a more effective manner - within strategic and investment decisions taken by both the public and private sectors.
The main purpose of this study is to understand why Technology-Based Companies (TBCs) resort to reward-based crowdfunding as a financing alternative in Brazil over other alternatives that are already consolidated. In order to answer this question, we conducted a multiple-case study with four TBCs operating in different sectors and a platform hosting this type of campaigns. We found evidence that TBCs choose reward-based crowdfunding as a funding model because they are still in early stages of development, because they are after funds to finance specific projects and for motivations that do not directly involve raising funds. The findings corroborate the motivations mentioned in the literature and add new items.
The article studies public sanitation services-in as much as solid domestic waste is concerned-within the municipality of São Paulo and employs as base year, that of 2010. Highlights include issues related to the current waste management model in the region and solutions are proposed to those deemed most critical, utilizing as benchmarks, adequate treatments conducted at other globalized cities. The bibliographical review seeks to elucidate concepts that are most aligned with the theme under study. Information concerning the management of solid domestic waste and reverse logistics in the private sector was gathered, whilst findings as to impairments observed in the municipality are listed. Local and international success cases concerning waste disposal were studied with views to encountering sources of potential improvements. It is understood that the adequate destination of residues, by means of recycling, composting or generation of fuels, calls
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