This research aims to identify which strategies are related to the management of resources used by third sector organizations (OTS) that work with the educational sports and participation aimed at continuity of their projects and their survival. The method adopted was the qualitative and is based on the phenomenological perspective, as it portrays the reality from the subjective experiences of research participants. To this end, the interview was the instrument used to collect the data. Four founding and seven coordinators or directors of renowned organizations in Brazil were part of this research, totaling eleven interviews. The data were categorized in the light of Flowers (1999) and the feature used to aid the organization of the categories was the Atlas ti software, showing two categories: Sustainability/Survivability and Organizational Management. It was observed that socializing capture experiences and resource mobilization can contribute to the advancement of support organizations. The dependence of funding is identified as a concern and a challenge for the survival of the OTS, for the lack of flexibility in mobilizing resources, creating insecurity for the implementation of projects of medium and long terms. The strategy that these organizations are seeking to decrease these problems is to strengthen the institution through new partnerships and network articulation to the development of public policies to meet the population's needs in terms of access to sports and also that meet the specificities of the sector.Keywords: Strategy; Resource Management; Third Sector Organizations; Survival; Social Management IntroduçãoEm geral, as organizações do terceiro setor (OTS), que promovem o empreendedorismo social com foco no esporte educacional e o de participação, desenvolvem projetos sociais em regiões pouco assistidas pelo Estado e com alto índice de vulnerabilidade social. A despeito da relevância social do serviço prestado, não raro, ainda hoje, muitas OTS se deparam com dificuldades para suas sobrevivências e, consequentemente, para a continuidade de seus projetos. Essas
Esse artigo tem por objetivo analisar os princípios da governança no desenvolvimento do modelo de gestão do esporte educacional em uma organização do terceiro setor. Trata-se de um estudo qualitativo, de perspectiva fenomenológica. A coleta de dados foi feita por meio do grupo focal com a equipe de colaboradores e entrevista com a diretora e o gerente do instituto. Essas técnicas permitem coletar dados, a partir das experiências e visões dos participantes, além de propiciar análise dos dados e tratá-los pela análise de conteúdo e apresentados de forma discursiva (Barbour, 2009). Os resultados mostraram que a adoção de boas práticas de governança e a utilização de um modelo de gestão do esporte são valorizados e reconhecidos pelo grupo e pelos parceiros. A pesquisa revela ainda que tanto a governança quanto o uso de modelo de gestão são praticados de forma incipientes nestas organizações e podem auxiliar ONGs do esporte educacional. Palavras-chave:Modelos de Gestão do Esporte Educacional; Governança no Esporte; Governança no Terceiro Setor; Empreendedorismo Social. SPORT MANAGEMENT MODELS OF EDUCATIONAL AND GOVERNANCE IN THE THIRD SECTOR: THE REAL, THE POSSIBLE AND THE IDEAL ABSTRACTThis article aims to analyze the principles of governance in developing the model of management of the sport educational in a nonprofit organization. This is a qualitative study with a phenomenological perspective. Data collection was done through focus groups with staff of employees and interview with the director and the manager of the institute. These techniques allow us to collect data from the experiences and views of participants, as well as providing data analysis and treat them by content analysis and presented in discursive form (Barbour, 2009). The results showed that the adoption of good governance practices and the use of a model of sport management are valued and recognized by the group and partners. The survey also reveals that both the governance and the use of a model management are practiced incipiently in these organizations and can assist the educational sport NGOs.
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