The purpose of this research is to know and analyze the influence customer trust, servicequality, and perceive price of expedition company towards customer satisfaction, effectedtoo on customer loyalty. The sample in this study there are 100 respondents.Conveniencesampling method is used in the determination of this research sample. Data were analyzedusing Structural Equational Modeling (SEM) with SPSS and AMOS statistical software.Theresults of this study show that cusotmer trust, customer satisfaction, service quality,perceived price has a positive effect on Customer Satisfaction. Thus, customer satisfactionhas a positive effect on customer loyalty.
Customers' loyalty is a very important thing for companies to survive. This research has the aims to examine the effect of perceived value and customers' satisfaction to customers' loyalty with variety seeking role as moderating variable. This research is quantitative research with survey method. Sampling method used in this research is purposive sampling by taking 100 cellular card users in Purwokerto city. Data analysis methods used in this research are multiple regression analysis and moderated regression analysis. The research results show that: 1) perceived value has positive effect on customers' loyalty, 2) customers satisfaction has positive effect on customers' loyalty, 3) variety seeking moderating the effect of customers satisfaction to customers loyalty. The research implication is that companies cellular card provider is need to design their marketing programs to retain their customers' loyalty.
Small medium enterprises seems to have change for a better production with their quality and quantity. Still we have SMEs that using traditional method to produce their product. That means unoptimal production because of limitation of time and some unexpected failure that may happened during production. So that, by using touch of technology, will minimizing the failure, effectiving time, and incrasing units of production.
The purpose of this study is to identify and analyze the effect of perceived quality, price fairness, brand experience, and accessibility towards repurchase intention. The sample in this study is 107 respondents who are the customer of Chatime Purwokerto. The determination of the sample used purposive sampling method. The data was analyze using multiple regression analysis. The result of this study indicates that perceived quality, price fairness, and brand experience affects on repurchase intention partially. While, price fairness have no affect on repurchase intention. The adjusted coefficient of determination R Square is 0,407, which means that perceived quality, price fairness, brand experience, and accessibility are affects on repurchase intention by 44,7%, while remaining 59,3% is affected by other variables that not examined in this study. The most dominant influence variable in this study is brand experience..
Tujuan penelitian adalah untuk menganalisis pengaruh potensi diri, lingkungan sekolah dan tingkat pendidikan orang tua terhadap minat siswa melanjutkan studi ke perguruan tinggi. Penelitian ini merupakan penelitian deskriftif kuantitatif. Populasi penelitian ini adalah seluruh siswa kelas XI MAN 1 Banyumas. Untuk menganalisis hipotesis menggunakanan anlisis regresi linier berganda. Kesimpulannya yaitu : 1. terdapat pengaruh positif potensi diri terhadap minat siswa melanjutkan studi ke perguruan tinggi; 2. terdapat pengaruh positif lingkungan sekolah terhadap minat siswa melanjutkan studi ke perguruan tinggi ; 3. tidak terdapat pengaruh tingkat pendidikan orang tua terhadap minat siswa melanjutkan studi ke perguruan tinggi.
Kata Kunci : Potensi diri, Lingkungan sekolah, Tingkat pendidikan orang tua, Minat, Perguruan Tinggi.
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