Abstract:The rise of supermarkets in Indonesia since the end of the 1990s have been transforming the food retail sector and providing further market opportunities for small-scale farmers, in which most of Indonesia's farmer falls into this category. The aim of this paper is to examine the supermarket participation and its effect on the well-being of small-scale farmers. We compare the differences between participants and non-participants in supermarket channels in order to explore the constraints on supermarket participation. By applying a treatment effects model which allows capturing the possibility of selection bias, we examine the factors that determine farmers' participation as well as the effect on their income. The results show that younger farmers with higher levels of education, irrigated land, who have packaging equipment and storage facilities, and are located near paved roads, are more likely to participate in the supermarket channels. On the other hand, farmers who have sprayer equipment are more likely to participate in the traditional market channels. The effect analysis shows that small-scale farmer participation in the supermarket channels can boost their income.
Over the last few years, the global market of organic vegetables has grown. This is due to increased consumer concern regarding environmental and health issues, especially for food products. This study aims to examine factors that influence consumer behavior in purchasing organic vegetables. In this study, data were obtained from household surveys conducted in the Jabodetabek region (Greater Jakarta) from February to March 2015. Descriptive analysis, factor analysis, and a binary logit model were used to analyze the data. Subsequently, the results show that consumers with fewer family members and have a higher income, and are price tolerant, are more likely to purchase organic vegetables. Meanwhile, female consumers are less likely to buy organic vegetables. Another important finding is that positive attitude towards organic products, safety and health, environmental concerns, as well as degree of trust in organic attributes, are the determinants of organic vegetable purchasing among consumers. Therefore, based on the study results, the following recommendations are needed for organic vegetable development in Indonesia: (a) implementing an appropriate pricing strategy; (b) encouraging organic labeling and certification for vegetables; and (c) intensively promoting organic food with respect to consumers’ motives and concerns on health, safety, as well as environmental sustainability.
Micro, Small, and Medium Enterprises' (SMEs) development will strengthen domestic economic structure due to the workforce absorption and increase people's purchasing power, the level of demand, and investment growth. Although it has a very strategic role, developing SMEs is not simple. As time goes by, the trend of SMEs selling products online is increasing. Competition is getting tougher, and product innovation is increasingly diverse. Thus, to improve overall performance, SME players must compete to implement strategies. This research aimed to analyze the effect of supply chain management practices on competitive advantage and firm performance, communication, and information technology on supply chain management practices and competitive advantage, and competitive advantage on fir performance. The questionnaires were distributed online to processed food SMEs in Jakarta, using a simple random sampling technique. The samples collected were 244 respondents, and it was analyzed using Structural Equation Modeling (SEM). The results showed that supply chain management practices had a positive effect on competitive advantage. Communication and information technology had a positive effect on supply chain management practices and competitive advantage, and competitive advantage had a positive effect on firm performance.
Through a consumer survey in the Jabodetabek region, this paper examines the characteristics of consumers who prefer traceable fresh fruits and vegetables (FFV) in Indonesia and analyses the influencing factors that help explain why consumers purchase traceable FFV. A descriptive analysis, factor analysis, and binary logistic regression model were used to analyse the data. The results of this study show that respondents who consider buying the traceable product are lower than respondents who prefer to buy the ordinary product. This study also indicates that well-educated consumers and modern shoppers are more likely to buy traceable FFV. Although consumer income level has no significant impact on the traceable preference, the respondents who are more sensitive to the price are less likely to buy the traceable FFV. Another important result is the positive attitude towards traceable product, food safety concern, environmental concern, importance consideration of certification & product brand, and degree of trust. These are the factors which explain why consumers prefer to buy traceable FFV.
The purpose of this study is to explore consumers' choice for vegetable market channels and to determine the factors which affect their choices. A survey involving 887 respondents was carried out in Jabodetabek area. This study found that the traditional retail formats (e.g., wet market, peddler, and kiosks aka warungs) were the favorable place for vegetable purchasing. The results of the multinomial logit model analysis suggests that consumers' retail format choice is determined by domicile, education level, income level, employment status of women, and purchase frequency. Moreover, other factors that influenced consumer choice is price, quality of product, safety concern, store attributes, easiness & availability, and brand & traceability information.
<p>Tujuan penelitian ini adalah menganalisis kondisi rantai pasok pepaya Calina, menganalisis nilai tambah yang dihasilkan oleh setiap anggota pada rantaipasokankomoditas pepaya Calina, dan mendesain metrik pengukurankinerja anggota rantai pasokan. Metode Hayami dan <em>Analytic Network Process</em> (ANP) merupakan metode yang digunakan untuk menghitung nilai tambah dan mendesain metrik pengukuran kinerja rantai pasok pepaya Calina. Nilai keuntungan yang diraih oleh mitra tani sebesar 57.74%. Sementara perusahaan mendapatkan nilai tambah sejumlah 50.7% untuk Sunpride dan 55.56% untuk Sunfresh. Sedangkan bagi ritel dan pasar tradisional, nilai keuntungan yang diperoleh sebesar 36% dan nilai tambah sebesar 16.56%. Dalam penentuan metrik pengukuran kinerja rantai pasok menggunakan ANP, indikator yang dirasa paling berpengaruh dalam menentukan<em> sustainable supply chain</em> menurut para pakar adalah kualitas (0.74). Hal ini disebabkan karena kualitas dianggap mampu dalam menentukan tingkat harga, memberikan kepuasan kepada konsumen dan dalam jangka panjang mampu menciptakan loyalitas konsumen. Oleh karena itu, petani sebagai penentu kualitas dan kuantitas pepaya Calina menjadi pihak paling berpengaruh di dalam rantai pasok (0.287), yang berujung pada keuntungan ekonomi rantai pasok kedepannya.</p>Kata kunci : <em>analytical network process</em>, nilai tambah, pengukuran kinerja, rantai pasok
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