This article describes an innovative method for regulating populations of blood-sucking Diptera that parasitize cows. This relates to the field of agriculture, namely to the means of protecting farm animals from insect bites, and can be used to protect farm animals from ectoparasites during the period of their grazing. To produce these products, the polymer was treated with an impregnating solution containing pyrethroid (2-26% by weight of the untreated polymer product), an inhibitor of arthropod detoxification enzyme systems (0.5-20.0%), a lubricant (0.1-3.0%) and an aliphatic ketone (5-90%). The method was simple in execution, and the insecticidal acaricidal polymer products obtained according to the method had a long shelf life of at least seven months. The products were resistant to environmental influences and did not lead to environmental pollution with excess active substances.
Keywords: Ear tags, s-fenvalerate, piperonyl butoxide, Diptera
The article describes the features of the development of market of insurance compa-nies; specifics of positioning in modern conditions arehighlighted. The author marked the most ac-tive administrative business processes in management system of insurance companies: manufacturing, marketing and informational.
The article substantiates the need for the implementation of the communication strategy of the company. Some problems of the market development of insurance services are revealed. Based on the analysis of trends of the insurance market development, the areas of implementation of communication policy are listed, taking into account the historical experience of the communication policy in the crisis periods of the last century. The author offers the structure of the formation of the brand identity of the insurance company. The mechanisms of the formation of the consumer loyalty to the insurance company are considered as a basis for the formation of the insurance brand and features of applications used in social networks are highlighted. The stages of the development of the communication strategy of the insurance company are presented.
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