Media as the core source of information and knowledge disperse in the society, its effect on the learning, understanding and analysing about the society in the human minds and cognition is certainly impacted. In focal to the visual media such as advertisement, movies, video etc., it enunciates and indicates a high level of learning process and social learning. Media has a huge impact on the different aspects of cognition in the population, especially on the age category of teenagers and young adults. With the current situation of covid 19, there has been a paradigm shift within the educational sector, forcing visual media as the key source of education and learning, with many countries utilizing remote learning or digital learning to cope with the current educational crisis. This study therefore aims to investigate and understand the impact of the visual media and different video learning platforms in improvement of the social cognition and learning among student. Questionnaire survey method was employed as a tool to collect data from the sample of 250 students between the age group of 16 – 25 and a sample of 155 teachers with the experience of 1 -10 + years in the field of education across UAE and India. The result indicates that the student population showcase a keen interest and participation on the information and knowledge dispersed through screens such as movies and presentation rather than the content published such as newspaper and books. It helps students foster self-awareness, cultural value, cognitive skills and moral wellbeing with the help of visual media.
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