Although there is a growing awareness of the relationship between food and tourism, there is little empirical evidence documenting the perception and satisfaction among tourists that visit Malaysia. The purpose of this study is to investigate the relationship between the destination's food image, destination physical image and information sources with the intention to visit and revisit the same place. At the same time, this study is regarding tourists' satisfaction and loyalty with food and culture in Malaysia. A survey was carried out via online survey and total of 250 tourists from various background and nations were obtained using a random sampling approach analysed using SPSS. Malaysia has the potential of being a food tourism destination and viewed as a melting pot of cultural food variety as well as the existence of various cultural backgrounds. The findings also show that culinary tourism has significantly effect on tourists' satisfaction and loyalty with Malaysian food as well as behavioural intention. As a result, it explains why tourists have such a deep urge to come back. Unlike previous studies, this study compares the findings of a group of revisits to suggest a more integrated tourist loyalty. The findings support the notion of returning to Malaysia to experience the country's unique food culture. Further study can be conducted more effective by using aspect of different cultures have different perception and evaluation frameworks for food as well as tourism promotion should be customized so another future research would be conducting extensive studies in country based on various cultures and background of states to identify the motivating factors.
Supply chain risk is one of the factors disrupting the performance of an organisation. Furthermore, supply chain risk does not only affect economic performance but will also disrupt environmental performance. The focus of this paper is to explore the relationship between supply chain risks, the role of green supply chain management practices, and organisational performance. In particular, the originality of this paper is it is reviewing the role of green supply chain management practices as a strategy for organisations in order to mitigate supply chain risk and improve organisational performance. Efforts have been made in order to study the connection between supply chain risks, green supply chain management practices, and organisational performance since there is still a lack of studies focus on the roles of the strategy of green supply chain management practices.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.