Żywność ekologiczna w opinii młodych polskich konsumentów – wyniki badań

Escher, Iwona; Petrykowska, Joanna

doi:10.22630/eiogz.2016.113.3

Cited by 5 publications

(3 citation statements)

References 0 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Mróz [106] discussed that the behavior of Polish consumers runs counter to the archetype of sustainable consumption. Escher and Petrykowska [107] suggested a positive attitude of young people to the idea of ecological consumption and green purchasing. Young consumers see the positive features of green products and see the positive impact of their production on the condition of the ecosystem, but this study confirmed that these positive attitudes do not always translate into actual purchasing decisions [107].…”

Section: Discussionmentioning

confidence: 99%

Green Purchase Behavior: The Effectiveness of Sociodemographic Variables for Explaining Green Purchases in Emerging Market

2020

View full text Add to dashboard Cite

Environmental degradation is a serious problem in modern civilization as it causes changes in consumer behavior towards ecologically responsible purchasing. In order to understand the green product purchasing decision process, an extensive literature review on green purchasing behavior was conducted. The current study is an exploratory research and the purpose of this paper was to investigate how sociodemographic factors explain consumers’ green purchase behavior. The differences between gender, age, education level, personal financial situation, and the number of children in the family were examined. To achieve the goal, we conducted a survey among 650 Polish consumers. Our findings suggest that all of the above-mentioned sociodemographic variables have an impact on awareness and purchasing behavior towards green products. Moreover, the results show that female consumers have more positive attitudes towards purchasing green products, than male consumers. Young consumers are skeptical about green products. A positive relationship was established between education and the acknowledgement of the dominance of one’s own needs over the needs of the environment. The better the personal financial situation, the more people expressed their intention to buy green products. The paper shows the implications for marketing. In addition, our exploratory research shows future research directions based on findings from the point of view of green consumer behavior. The study is an in-depth analysis of the factors determining green purchasing behavior. It contributes to the current literature by strengthening the existing knowledge about the factors influencing green purchase behavior in developing countries.

show abstract

Section: Discussionmentioning

confidence: 99%

Green Purchase Behavior: The Effectiveness of Sociodemographic Variables for Explaining Green Purchases in Emerging Market

2020

View full text Add to dashboard Cite

show abstract

“…Younger consumers are more sensitive and concerned about issues related to sustainable development 23,24 than older consumers, and they are increasingly interested in more sustainable behavior, such as buying green products 25 . In addition, the younger generation has acquired relevant environment-related knowledge through environmental education and is inclined to adopt practices that respect the natural environment 26 . As expected, respondents whose monthly income rarely and never covered their household expenditure expressed a willingness to purchase fewer circular products when compared to those whose income always covered expenditure.…”

Section: Discussionmentioning

confidence: 99%

There is market potential for circular farming food in Europe due to consumers’ willingness to purchase and pay a premium for circular-labeled food

Kallas²,

Ornelas

et al. 2023

Preprint

View full text Add to dashboard Cite

Circular farming, as a sustainable agricultural system, contributes to the reuse of waste and optimizes the recovery of nutrients (C, N, P). By circular farming we refer to farming activities that focus on using minimal amounts of external inputs, closing nutrient loops, and minimizing environmental impacts. Here we employed open-ended choice experiments (OECEs) to analyze consumers’ willingness to pay (WTP) and demand for food products obtained from circular farming with a questionnaire involving 5,591 participants from 6 EU countries. We chose three product categories: pork, milk, and bread. We found that a market niche existed for the food products produced from circular farming, with consumers exhibiting a willingness to pay a premium for circular products compared to conventional products. Spanish consumers displayed the highest WTP premium (>26%), whereas Hungarian consumers exhibited the lowest in all categories. Socio-demographic characteristics, environmental attitudes, and price levels influenced the quantity of circular products consumers are willing to purchase.

show abstract

“…Younger generations of consumers also perceive organic food products as environmentally responsible, and are less likely to suspect their producers and distributors of manipulation or unethical practices. [Escher and Petrykowska 2016].…”

Section: Introductionmentioning

confidence: 99%

Characterization of Table Eggs-Producing Organic Farms in Mazowieckie Voivodeship

Bombik¹,

Korzeniewska²,

Maliszewski³

2020

Acta Sci. Pol. Zootech.

View full text Add to dashboard Cite

Increasing societal wealth, consumer awareness, demand for safe, healthy food, has resulted in an increased interest in organic food products. As a result, some farm owners may decide to convert to organic production. This paper aims to analyse data characterizing organic farms in the business of organic table egg production in the area of Mazowieckie Voivodeship, Poland, and the adjustments that had to be made to obtain a certificate. For that purpose surveys were handed out to organic farm owners in the Mazowieckie Voivodeship and 9 organic farms were selected for characterization. The first questionnaire contained 45 questions regarding general characteristics of the respondent -the farm owner, the adaptations made to obtain an organic production certificate, distribution and advertisement of products. The second questionnaire contained 10 questions focusing only on poultry production. Surveyed farms were mostly run by men with age above 40 years old, with secondary education. Each surveyed farm practiced mixed organic production, producing organic table eggs along with crops, diary and meat production. Most common farm animals, kept along with poultry, was cattle, with some farms keeping pigs, goats or rabbits. The most popular poultry breed was Green-legged Partridge chickens. In most cases, the respondents choose poultry production due to the popularity amongst consumers, and ease of infrastructure adaptation. Respondents sold their organic products directly at the farm, were consumers could also purchase eggs, meat, vegetables and milk. Product advertisement relied heavily on direct consumer contact and referrals. Internet advertising was also gaining popularity.

show abstract

Żywność ekologiczna w opinii młodych polskich konsumentów – wyniki badań

Cited by 5 publications

References 0 publications

Green Purchase Behavior: The Effectiveness of Sociodemographic Variables for Explaining Green Purchases in Emerging Market

Green Purchase Behavior: The Effectiveness of Sociodemographic Variables for Explaining Green Purchases in Emerging Market

There is market potential for circular farming food in Europe due to consumers’ willingness to purchase and pay a premium for circular-labeled food

Characterization of Table Eggs-Producing Organic Farms in Mazowieckie Voivodeship

Contact Info

Product

Resources

About