Young tourists’ attitude towards domestic tourism: a study on Bangladesh

Abstract

Bangladesh is a country with numerous natural attractions, which is the main product of tourism. Currently, the domestic tourism is increasing in Bangladesh rapidly, in which young tourists are the main contributors, as they have high interest and leisure time in exploring tourist destinations. Therefore, it has raised questions on the worthiness of carrying out a study about the attitude, travelling pattern, and the satisfaction level among the young Bangladeshis toward domestic tourism to analyze their contribution to Bangladeshi tourism industry. This study employed a survey questionnaire to collect data, which was adapted from standardized measures. A total of 571 respondents who has been randomly selected from Dhaka, the capital of Bangladesh, was involved in the study. The completed questionnaires were analyzed to measure the variables of the study and test the assumptions to achieve the objectives of the study. This study found that the travelling pattern and tour planning of the young tourists vary with regard to their occupation. In addition, the results of the study also portrayed their preferred destinations and activities in the tourist areas and their positive opinion regarding their travel experience. This study provides information to the policymakers, tourism service providers and researchers to satisfy their needs and foster the domestic tourism in Bangladesh.

Factors Affecting Outbound Tourism from Bangladesh: A Study on Young Bangladeshi Tourists

“…To deliver the total tourism experience to this expanding young market, the marketers need to be focused on identifying the motivational factors of young people to travel and should try to implement the information to design their marketing strategies to attract this prospective tourist hub. Previously, most of the studies focused on domestic tourism, travel behavior, travel perception of Bangladeshi young tourists [9] [10]. since Bangladesh faced this potential travel market, this study is designed to learn more about Bangladeshi young tourists and their travel patterns.…”

Travel Motivation during COVID-19: A Case from Nepal

“…Young people (20)(21)(22)(23)(24)(25)(26)(27)(28)(29) and travel motivation were explored as significant (5%) and the second greatest contributor to marginal effects in Model B. Not surprisingly, this result discloses that young people prefer traveling more during COVID-19, which was our second hypothesis.…”

“…Private company worker = 24.9% (45), government employees = 8.8% (16), part-timers = 6.1% (11), students = 22.1% (40), retired = 2.8% (5), temporary working in foreign countries = 12.2% (22), unemployment = 4.4% (8)…”

“…For instance, people may feel safe while traveling with family members or friends in a closed circle. Similarly, the young generation (20)(21)(22)(23)(24)(25)(26)(27)(28)(29) is also included in the model because popular international bodies and literature discovered that young people travel more during COVID-19 (See Section 3).…”

“…The reality is due to the travel restrictions throughout the world, people have fewer options to choose from. Out of the best availability, domestic tourist destinations have been preferred even in the COVID-19 pandemic than before in different countries because they do not need to follow any immigration restrictions on traveling within the country [3,13,[20][21][22][23]. Because of the COVID-19, the same condition may not apply in different countries, and other destinations have various countermeasures.…”