Yeah, I Talk to My Car...So What?: Roles and Levels of Closeness in Person-product Relationship

Abstract

Often people refer to objects in similar terms as an interaction with people. We give names to some objects and sometimes we even talk to them. We also expect similar behavior from products as we expect from people with an "equivalent" degree of relationship. We expect fidelity and support that-don't let us down.‖ This similarity between the way that we interact with people and objects suggests the possibility of raising a framework, outlined in this paper, which allows the development of simple and understandable language for the different stakeholders in the process of product creation, design and development. The application of this to the relationship that we have with the products allows us to classify them, in order to reach a proper understanding of what people expect from them, and determine the types of relationships that they can generate with users.

Análisis preliminar para la morfogénesis de objetos con alto significado afectivo a partir de las emociones

“…En el segundo camino, pese a que las emociones plasmadas en las formas sean efectivamente interpretadas por los usuarios, no parecen existir motivos para afirmar que los artefactos diseñados contribuyan activamente a desencadenar en las personas la emoción que representan. Por otro lado, al existir abundante evidencia académica de la alta frecuencia con que las personas antropomorfizan y generan relaciones equivalentes a las que establecen con otras personas con productos y objetos inanimados (Epley et al, 2008;Frayer, 2010;Jacob-Dazarola and Martínez Torán, 2013;Miesler, 2011) y también un amplio registro de procesos de empatía emocional en las relaciones interpersonales en las que se establece que las emociones son en gran medida 'contagiosas' (Christakis and Fowler, 2011;Neumann and Strack, 2000;Totterdell, Niven and Holman, 2010) resulta plausible que la generación de artefactos que representen emociones específicas, que también sean correctamente 'leídas' por quienes interactúan con ellos, sea un recurso efectivo para contribuir a provocar dichas emociones en las personas.…”

Just for people like me: A multimodal interpretative phenomenological analysis of font consumption.

“…Shaikh, 2007 for review). Taking into account earlier discussions, the attribution of personality traits to inanimate objects such as typefaces can be seen as a way to anthropomorphise typefaces (Effendi & Whitfield, 2012;Hyndman, 2016;Jacob, Torán, & Esteve, 2012).…”