This paper presents a new asset tracking system that integrates a classical tracking solution with the Bluetooth Low Energy (BLE) technology and the opportunities offered by smartphones. The proposed platform has been explicitly designed and implemented to be employed in construction sites and was tested in a real environment. The solution aims at guaranteeing a two-fold requirement: i) a good level of precision in terms of accuracy of the position of the asset location and completeness of the acquired information (i.e., detection of all the tagged assets) and, at the same time, ii) saving smartphones' resources such as CPU, memory and, in particular, energy.