A Gram-stain-negative, facultatively anaerobic, moderately halophilic and gliding bacterium, designated KMM 6491 T , was isolated from coastal seawater collected from Troitsa Bay, the Sea of Japan. Comparative analysis of 16S rRNA gene sequences revealed that strain KMM 6491 T was a member of the genus Winogradskyella, with 94.5-97.9 % sequence similarity to recognized species of the genus Winogradskyella. The DNA G+C content of strain KMM 6491 T was 31.3 mol% and DNA-DNA relatedness values with the type strains of Winogradskyella echinorum, Winogradskyella damuponensis, Winogradskyella eximia and Winogradskyella pulchriflava were in range of 10-26 %. Strain KMM 6491 T contained menaquinone 6 (MK-6) as the single quinone and iso-C 15 : 0 , iso-C 15 : 1 , iso-C 15 : 0 3-OH, iso-C 17 : 0 3-OH, C 15 : 0 and summed feature 3 (comprising iso-C 15 : 0 2-OH and/or C 16 : 1 v7c) anteiso-C 15 : 0 , as the prevalent fatty acids. The major polar lipids of strain KMM 6491 T were phosphatidylethanolamine, two unknown aminolipids and two unknown lipids. Strain KMM 6491 T was able to grow with 0.5-7 % NaCl and at 4-34 8C. The novel strain decomposed gelatin and starch and produced acid from D-glucose, maltose, mannose, rhamnose, sucrose, fructose and glycerol. On the basis of the results of the phylogenetic and phenotypic analyses it is suggested that strain KMM 6491 T represents a novel species of the genus Winogradskyella, for which the name Winogradskyella litoriviva sp. nov. is proposed. The type strain is KMM 6491 T (5KCTC 23972 T 5LMG 26984 T ).The genus Winogradskyella, a member of the family Flavobacteriaceae, was proposed by Nedashkovskaya et al. (2013). At the time of writing, the genus Winogradskyella comprises 19 species with validly published names, all of which were isolated from different marine environments including seawater, marine sediments, seaweeds and invertebrate animals (Begum et al., 2013;Ivanova et al., 2010;Kang et al., 2013;Kim et al., 2013;Kim & Nedashkovskaya, 2010;Lau et al., 2005;Lee et al., 2012Lee et al., , 2013Nedashkovskaya et al., 2005Nedashkovskaya et al., , 2009Nedashkovskaya et al., , 2012Park et al., 2014;Park & Yoon, 2013;Pinhassi et al., 2009;Romanenko et al., 2009;Yoon et al., 2011;. Here we report on the isolation and characterization of a novel species of the genus Winogradskyella recovered from seawater sampled from the Sea of Japan.Strain KMM 6491 T was isolated from a seawater sample collected from Troitsa Bay, Gulf of Peter the Great, the Sea of Japan. For strain isolation, 0.1 ml seawater was transferred onto plates of marine agar 2216 (MA; Difco). After primary isolation and purification, the strain was cultivated at 28 8C on the same medium and stored at 280 8C in marine broth (Difco) supplemented with 20 % (v/v) glycerol.DNA was extracted from 0.1-0.2 g (wet weight) of biomass, using the DNA extraction protocol of Sambrook Abbreviation: FAMEs, fatty acid methyl esters.The GenBank/EMBL/DDBJ accession number for the 16S rRNA gene sequence of strain KMM 6491 T is JX174421.