The purpose of this study was to analyze importance and performance levels by applying the problem-based learning (PBL) education model for the sustainable development of sports education. In this study, 331 university sports majors who received PBL education at least once were administered a questionnaire from 15 July to 20 September 2022. Frequency analysis (using SPSS 25.0), exploratory factor analysis, reliability analysis, descriptive statistical analysis, and IPA were used for data processing. The results are as follows: The first quadrant of the IPA matrix comprised attributes such as determining the cause of the problem, acquiring sufficient knowledge through learning, gathering information related to the problem, getting to the heart of the matter, and building intimacy among team members. The second quadrant included planning for oneself when learning, considering the importance of self-learning, and actively answering questions. The third quadrant included enthusiasm and sincerity toward team learning. The fourth quadrant included 11 attributes: proper planning and execution, understanding others’ points of view, the joy of team learning, prioritizing problem-solving methods, creative communication, communication with team members, proactive communication, everyone on the team working hard, feeling a sense of accomplishment, a sense of challenge, and an increase in self-confidence.