What's Yours is Mine: Trust in Collaborative Consumption

Jones, Kiku; Leonard, Lori N. K.

doi:10.58729/1941-6687.1377

Cited by 1 publication

(1 citation statement)

References 29 publications

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“…Due to its importance in facilitating successful commerce, the reputation information of transaction partners has taken various forms in accompanying our daily life, either carved in stone in ancient Mesopotamia, recorded in logbooks in Renaissance Italy, or rated digitally and anonymously as open information on the Internet nowadays (Rule & Singh, 2012). Unlike the traditional word-of-mouth (WOM) reputation that is very much limited to personal relationships, online environments provide the possibility of electronic word-of-mouth (eWOM) communication that forms a large scale of ratings and reviews open to the public, leading to the rise of online reputation systems Gruen et al, 2006;Jones & Leonard, 2017).…”

Section: Development Of Reputation Systemsmentioning

confidence: 99%

Reputation effects in peer-to-peer online markets: meta-analyses and laboratory experiments

Jiao

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The commonly used reputation systems in online markets facilitate establishing trust in a potential transaction partner who is often anonymous and geographically distant. Successful transactions will only take place when sellers and buyers trust each other, and a good reputation from previous experience will induce such mutual trust and lower the risks for both parties. In this dissertation, we used meta-analytic methods to synthesize evidence from over a hundred empirical studies to affirm the general existence of reputation effects and explored various potential moderators to explain the variation in reputation effects. Moreover, we argued that the effectiveness of a reputation system may not necessarily be that reputable sellers always earn a large price premium, but rather due to the system’s ability to attract and maintain a majority of trustworthy and reliable sellers, reputation will be less important.

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Section: Development Of Reputation Systemsmentioning

confidence: 99%

Reputation effects in peer-to-peer online markets: meta-analyses and laboratory experiments

Jiao

View full text Add to dashboard Cite

show abstract

What's Yours is Mine: Trust in Collaborative Consumption

Cited by 1 publication

References 29 publications

Reputation effects in peer-to-peer online markets: meta-analyses and laboratory experiments

Reputation effects in peer-to-peer online markets: meta-analyses and laboratory experiments

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