“…The perception of potential research users of the credibility of data employed (Johnston and Warkentin, 2010), status and reputation of researchers and their institution (Zhu et al, 2016); nature of research funding and commercial interest (Lacasse and Leo, 2011) are other factors that have been found to have a significant impact on the adoption of research findings. Moreover, according to Zhu et al (2016), ideology and perceptions regarding gender, race and caste can affect how individuals judge researchers' credibility. Although it could be argued that perceptions are sometimes irrational and untenable (Barr ıa, 2017), but in reality, they subtly influence how potential users rate the credibility of research outputs, and consequently, on adoption and implementation research findings (Bauer et al, 2005;Yousafzai et al, 2010;Southey, 2011).…”