Wellness Tourism Model in Recovery Sector Tourism in Belitung during the New Normal Period

Abstract

Belitung Regency is the district that determines tourism as the main sector. Development tourist experiences drop in aspect economy, employment, and tax for an area with the Covid-19 pandemic. This research focuses on and aims to analyze how the Wellness Tourism model in the recovery of tourism in Belitung Regency during the new normal period. The results showed that model Wellness Tourism starts from the application of Wellness Tourism indicators, namely (1) High Standard Sanitation; (2) High Standard Security; (3) Staycations; (4) Niche Tourism; (5) Private Travel Tours; (6) Virtual Tourism. Each indicator is related to Transportation, Food, Activities, Healthy, Promotional Services, Rooms, Management, and Environment. Hotels and Destinations must carry out development and revitalization so that they can continue to grow so that Immersion, Spiritual, and Community are built when tourists travel.
 Keywords: Wellness Tourism Model, Tourism Industry, New Normal

Digital mapping of tourism destinations in Bangka Regency based on the wellness tourism model

“…This imperative arises from the need to sustain growth and ensure tourists experience a profound sense of immersion, spirituality and community engagement. The analysis of stakeholders underscores the pivotal role played by entities situated in quadrant II (key players) are groups that have high influence and interest, in steering the recovery of Bangka Belitung tourism amidst the new normal (Valeriani et al, 2021). Notably, the government, stateowned enterprises (Badan Usaha Milik Negara), academics and tourism-awareness groups emerge as the stakeholders with the most significant impact (Valeriani et al, 2021).…”

“…The research findings pertaining to the inner wellness tourism model for the recovery of tourist activities on Bangka Island during the new normal have revealed that the wellness tourism model in Bangka Regency encompasses the following indicators: (a) high standard sanitation; (b) high standard security; (c) staycation; (d) niche tourism; (e) private travel tours; (f) virtual tourism. Each of these indicators is intricately linked to aspects such as transportation, food, activities, health, service promotion, rooms, management and environment (Valeriani et al, 2021).…”

Staycation: A Domestic Wellness Tourism among Malaysian and Singaporean

“…A staycation can be considered one of the indicators of wellness tourism as it provides immediate effects on perceived stress, recovery, and well-being (Miao et al, 2021). Moreover, it has become a part of a new normal of tourism in the COVID-19 era, where the tourist emphasises cleanliness and health and safety, such as social distancing while travelling, wearing face masks and sanitising hands (Valeriani et al, 2022). While recent studies have explored the positive impacts of staycation on the hospitality industry during the pandemic (Nair et al, 2022;Yan et al, 2022), little has been done to understand the association of staycation to wellness tourism during and after the COVID-19 pandemic (Lin et al, 2021).…”