A large part of the contemporary organizations is inserted in a highly competitive and dynamic environment, bringing to the managers the challenge of rethinking organizational strategies and management models. In this context, competency management emerges as a promising model capable of linking people management processes to business strategy. Therefore, the present research had as objective to analyze the models of competency management implemented by large organizations in Brazil. Three case studies were carried out, comprising beverage, chemical and steel industries, and then a comparative analysis was performed. From the obtained results, it was verified the importance of aligning values and organizational strategies to the defined competency model; use feedback as a human development tool; and implement a horizontal and in Y career structure. The contributions of the present research are perceived in two different environments. Firstly, in the business sphere, it has the potential to contribute in order to reduce the difficulties experienced by various organizations when trying to adopt competency management, which often use practices that do not fit with this system and maintain human resources management processes not aligned with the business strategy. Additionally, regarding the administrative science, the accomplishment of this study contributes to mitigate the theoretical gap around the researched topic.