2019
DOI: 10.1177/2158244018791653
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Votes on Twitter: Assessing Candidate Preferences and Topics of Discussion During the 2016 U.S. Presidential Election

Abstract: Social media offers scholars new and innovative ways of understanding public opinion, including citizens’ prospective votes in elections and referenda. We classify social media users’ preferences over the two U.S. presidential candidates in the 2016 election using Twitter data and explore the topics of conversation among proClinton and proTrump supporters. We take advantage of hashtags that signaled users’ vote preferences to train our machine learning model which employs a novel classifier—a Topic-Based Naive… Show more

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Cited by 10 publications
(6 citation statements)
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“…understanding Twitter discussions during natural disasters, such as Hurricane Sandy [9]; and mining public opinion during different events, such as the 2016 U.S. elections [10] and the #metoo movement representing sexual harassment experiences [11].…”
Section: Introductionmentioning
confidence: 99%
“…understanding Twitter discussions during natural disasters, such as Hurricane Sandy [9]; and mining public opinion during different events, such as the 2016 U.S. elections [10] and the #metoo movement representing sexual harassment experiences [11].…”
Section: Introductionmentioning
confidence: 99%
“…Research indicates that negative dialect rises the number of retweets of a particular tweet obtains, showing likings for negativity among the Twitter audience (Mueller, Saeltzer, 2020). Thus Social media can open channels for political expression, engagement, and participation for both candidates and voters simultaneously (Tucker et al 2017).…”
Section: Discussionmentioning
confidence: 99%
“…In particular, politicians have adopted Twitter as one of the main tools for effectively interact in real-time with their audiences (Vergeer & Hermans, 2013;Graham, Jackson & Broersma, 2014), and citizens have also adopted the microblogging platform as a way for them to express their political attitudes and preferences (Amaral, Zamora, Grandío & Noguera, 2016;Hosch-Dayican, Amrit, Aarts & Dassen, 2016;Said-Hung, Prati & Cancino-Borbón, 2017;Cifuentes & Pino, 2018). Since social networks interactions are considered to follow a filter buble logic (Pariser, 2012) and can thus be easily used to reveal users' preferences, a considerable part of the research in Twitter has been focused on the uncovering of latent attributes of the users, in particular their political preferences (Guerrero-Solé, Corominas-Murtra & López-González, 2014;Fang, Habel, Ounis & MacDonald, 2019), or their political activity online (Bruns & Highfield, 2013;Gelado-Marcos, Rubira-García, & Navío-Navarro, 2019).…”
Section: Twitter and Políticsmentioning
confidence: 99%