The European Higher Education Area has ushered in a significant shift in university teaching, aiming to engage students more actively in classes. Professors have leveraged virtual platforms and external tools to introduce interactive tasks. With the proliferation of technology, educators face a challenge in choosing the most suitable approach. This paper presents SMART (Selection Model for Assessment Resources and Techniques), a methodology that determines the optimal assessment activities for university-level education. The methodology employs multicriteria decision-making techniques, specifically AHP and TOPSIS methods, to optimize activities based on various subject-, lecturer-, activity-, and student-related criteria. According to SMART, the top five assessment tasks are group and individual report submissions, workshops, complex H5P activities, and questionnaires. Therefore, it is advisable to prioritize these activities based on the methodology’s results, emphasizing their importance over other assessment methods.