Value orientations of new-age elderly: The coming of an ageless market

Schiffman, Leon G.; Sherman, Elaine

doi:10.1016/0148-2963(91)90052-y

Cited by 127 publications

(103 citation statements)

References 6 publications

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“…Most importantly, older people who are satisfied with their consuming experiences seem to be generally satisfied with their lives (Sherman, Shiffman, & Dillion, 1988). Schiffman and Sherman (1991) concluded that if marketers are to be successful with older consumers, they must increasingly emphasize experiences rather than possessions as they relate to shopping motivation.…”

mentioning

confidence: 97%

“…It has been noted that older consumers stress seeking intangible experiences and receive fewer rewards from gathering tangible possessions (Bone, 1991;Schewe, 1991;Schiffman & Sherman, 1991;Sherman, Schiffman, & Mathur, 2001). More specifically, older consumers' consumption satisfaction comes not from consuming for the sake of consumption but from consuming for such experiences as enjoying displays and ambience and having a friendly conversation.…”

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confidence: 98%

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The relationships among family and social interaction, loneliness, mall shopping motivation, and mall spending of older consumers

2005

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The study implemented 419 mall-intercept interviews with people who are 55 or older in large malls in three metropolitan cities in the United States. The five subdimensions of mall-shopping motivation of older consumers were identified under two dimensions: Consumption-oriented mall-shopping motivation (service consumption, value consumption, and eating) and experiential mall-shopping motivation (diversion and aesthetic appreciation). The structural model revealed significant effects of social interaction, loneliness, and mall-shopping motivations on mall spending. Outcomes suggest that a mall can be a place to reduce older consumers' loneliness and that retailers in the mall can attract and make older consumers spend more by emphasizing value consumption and service consumption. Results also provide the implication for Psychology & Marketing, Vol. 22(12)

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confidence: 97%

mentioning

confidence: 98%

The relationships among family and social interaction, loneliness, mall shopping motivation, and mall spending of older consumers

2005

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“…El modelo propuesto recoge, por una parte, cinco dimensiones utilizadas en el modelo de Clark, Long y Schiffman (1999) (actuar, intereses, sentir, salud y pensar), no tomando en consideración la sexta "apariencia" ya que revisada la literatura existente, se encuentran diferentes referencias que indican la gran proximidad de dicha dimensión a la edad cronológica y, además, porque dicha dimensión refleja más un aspecto social, mientras que la edad cognitiva intenta captar una creencia interna (Barak y Schiffman, 1981;Barak, 1987;Schiffman y Sherman, 1991;Goldsmith y Heiens, 1992;Wilkes, 1992;Villanueva Orbaiz, 1997;Barak, 1998;Clark, Long y Schiffman, 1999;Barak et al, 2001;Guiot, 2001a;2001b).…”

Section: Propuesta De Medición De La Edad Cognitivaunclassified

Análisis de la edad cognitiva como criterio de segmentación del turista mayor

Barreto

Fernández

2010

Pecvnia

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ResumenLa denominada tercera edad constituye uno de los segmentos de mercado más atractivos para la industria turística en las economías desarrolladas del siglo XXI. Este grupo, cada vez más numeroso, cuyos individuos están en plenitud de facultades y con una disponibilidad adquisitiva considerable, no puede ser tratado como un conjunto homogéneo en térmi-nos demográficos, psicológicos, ni comportamentales. Realizada una revisión de la literatura sobre los diversos criterios empleados para la segmentación del mercado de mayores, el presente artículo plantea un modelo de medición del constructo "edad cognitiva", como alternativa a la edad cronológica, variable tradicionalmente utilizada para diferenciar a los mayores, con la finalidad de determinar si existen diferencias significativas entre ambas.El objetivo de esta investigación es, por lo tanto, comprobar si existen divergencias entre las edades cognitivas y cronológicas de las personas mayores, en el caso de que se contraste positivamente esta hipótesis, se justificaría la importancia de utilizar dicha variable en el proceso de segmentación de las personas mayores. Una vez realizada la segmentación se analiza el efecto de la edad cognitiva sobre el comportamiento turístico de los mayores como turistas en los viajes de larga duración. Con la finalidad de alcanzar estos objetivos y una vez recopilada la información, se emplean un conjunto de técnicas estadísticas multivariantes que permitirán contrastar las hipótesis Palabras clave: Mayores, segmentación, edad cognitiva, comportamiento turístico. AbstractThe so-called third age is one of the most attractive market segments for the tourism industry in the developed economies of the twenty-first century. This group, growing in numbers,

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“…The same may be true of gay people who, post-Stonewall, have won new rights and are also more visible/less restricted. Schiffman and Sherman (1991) studied elderly people and found that they recognized that they had limited time left and that they had to make choices today on how to use it; rather than viewing things as unchanging, time is being spent quickly. Some gay people who perceive that their lifetimes may be shorter (due to AIDS and HIV) may also adopt a present orientation.…”

Section: The Us Gay Subculture and Differences In Time Perceptionsmentioning

confidence: 99%

The Best of Times is Now

2008

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Although researchers have found that cognitive temporal structures differ across cultures, few have studied the cognitive temporal structures of subcultures within them — and in a consumer behavior context. Integrating the literature on time, culture and consumer behavior, this study empirically tests for variations in time perceptions between the dominant heterosexual culture and the gay subculture. Results indicate that there may be socio-cultural elements of a subculture that produce variation in a subculture's temporal cognitive structure. Compared to heterosexuals, gays are more present-oriented. This finding is then applied to predict differences in consumer behavior.

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Value orientations of new-age elderly: The coming of an ageless market

Cited by 127 publications

References 6 publications

The relationships among family and social interaction, loneliness, mall shopping motivation, and mall spending of older consumers

The relationships among family and social interaction, loneliness, mall shopping motivation, and mall spending of older consumers

Análisis de la edad cognitiva como criterio de segmentación del turista mayor

The Best of Times is Now

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