Validity Testing of Technology Acceptance Model Based on Factor Analysis Approach

Abstract

Successful implementation of Information Technology can be judged or predicted from the user acceptance. Technology acceptance model (TAM) is a model that is built to analyze and understand the factors that influence the acceptance of the use of technologies based on Keywords: TAM, Model, Testing, Validity, Factor AnalysisCopyright © 2017 Institute of Advanced Engineering and Science. All rights reserved. IntroductionTechnology acceptance model (TAM) studies have been used widely in the field of information systems or information technology (IS/IT) in order to obtain a more comprehensive perspective and a better explanation of the process of acceptance of technology on individuals [1]. TAM concept developed by Davis (1989) offers a simple yet powerful explanation related to technology acceptance and usage behavior [2]. In other words, TAM is a model that is built to analyze and understand the factors that influence the acceptance of the use of technologies based on the user's perspective. TAM model actually adopted from the model theory of reasoned action (TRA), namely the theory of reasoned action with the premise that a person's reaction and perception to something will determine the attitude and behavior of the person. Reactions and perceptions of users of information technology (IT) will affect his attitude in the acceptance of these technologies. TRA models adapted by Davis [2] to predict behavior and user acceptance of the technology and explain the factors that encourage the user.One of the factors that can influence it is the user's perception of the usefulness and ease of use of IT as an act that is reasonable in the context of technology users, so the reason someone in to see the benefits and ease of use of IT to make the action/behavior of people such as the benchmark in the reception a technology. In other words, IT usage behavior preceded by their perceptions of the benefits (perceived usefulness) and perceptions of the ease of use (perceived ease of use). Both of these components when associated with TRA are part of faith. Based on Davis [2], the level of IT utilization by the user will be largely determined by the level of user acceptance, while acceptance of the users themselves can be predicted from the perception of the benefits or "how beneficial the technology (to increase of productivity)" and perceived ease of use, or "how easily these technologies can used (less effort to use)". Both of these variables could explain the behavioral aspects of users of the technology. Thus through TAM, it can be seen why a technology that has been developed can be accepted or not by the user. Additionally TAM can answer questions from the many technology or systems failed in implementation. Measurement of user satisfaction is usually used in research where the use of information technology is mandatory or directed (must be).

Assessing students’ continuance intention in using multimedia online learning

“…Among a number of theoretical models employed in explaining individual's acceptance, adoption, and the use of Information Technology (IT) or Information System (IS), TAM is the most popular one because it can predict user's behavior or perceptions, and determine both its usefulness and ease of use as key factors [15]. All indicators of TAM such as SPU, SPE, SFE and SCI are valid to measure the user acceptance of technology [12].…”

“…Personal differences/individual differences are important factors in consumers' acceptance of new information technology products or services [11]. How beneficial the technology for increasing productivity and how easily it can be used, are directed to behavioural aspect of users [12,13].…”

Influencia de la Capacidad de Absorción en la Orientación Emprendedora de Colaboradores de Instituciones Financieras

“…Como paso previo a la elección del método de estimación, se examina el nivel de adecuación muestral de los datos, considerando la prueba de Kaiser-Meyer-Olkin (KMO) y el test de Esfericidad de Barlett; estas pruebas sirven para identificar si la matriz de correlación corresponde a una matriz de identidad [53].…”

User Acceptance Analysis of Potato Expert System Application Based on TAM Approach

“…But in its development TAM models are modified, for example, researches conducted Venkatesh & Davis and Chuttur suggest that the construct or variable of attitude toward the use is empirically removed because the variable cannot mediate the effect of the perception of the benefit on behavioral intention to use [13], [14] Other research like Gahtani modified TAM model by combining variable of behavioural intention to use the actual system into the construct of acceptance [15]. By following the previous study conducted by Napitupulu et al, the conceptual model proposed in the study is as follows [16]: [12] Based on the conceptual model of the research above, the authors take a series of hypotheses tested, they are:…”