Uniqueness seeking behavior as a self-verification: An alternative approach to the study of uniqueness.

Yamaoka, Shigeyuki

doi:10.4992/jjpsy.66.107

Cited by 4 publications

(1 citation statement)

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“…Elsewhere, the uniqueness of the private self has been identified as a prominent aspect of ego experience for Japanese (Watanabe & Komatsu, 1999), contrary to their radically sociocentric characterization. More importantly, uniqueness deprivation (being made to feel ordinary or common) has been found to prompt assertion of individuality in Japan (Ueno, 1984(Ueno, , 1986Yamaoka, 1989Yamaoka, , 1995, just as it does in North America (Snyder & Fromkin, 1980). Furthermore, comparative analysis of television commercials has revealed that the uniqueness of the marketed product or selling proposition is emphasized even more in Japan than in the United States (Ramaprasad & Hasegawa, 1992).…”

Section: Standing Out Across Culturesmentioning

confidence: 99%

Standing Out in Canada and Japan

Tafarodi

Marshall

Katsura

2004

Journal of Personality

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The need for separation or individuation is held to be a prime motive in Western psychology. Varied accounts of the meaning of selfhood in Japan indicate that separation may be much less importantor as important-for understanding the construction of self-identity in that culture. We focus here on personal distinctiveness, one vehicle for separation from others. We propose that the desire for distinctiveness is not absent or negligible in Japan, but is subject to more constrained expression than in the West. The results of two studies comparing Japanese and Canadian students suggest that Japanese are less desirous of standing out for their own sake and more likely to experience this form of distinctiveness as aversive. The results also suggest that although Japanese and Canadians derive positive distinctiveness from much the same sources, Japanese are less gratified by this type of experience.Since antiquity, social motivation has been understood as a dialectic of separation and attachment. In Plato's Symposium, Aristophanes recounts how Zeus punished primeval humans by splitting them into separate halves. The result was love, a yearning for completion by

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Section: Standing Out Across Culturesmentioning

confidence: 99%