Understanding online knowledge sharing: An interpersonal relationship perspective

Will, W. K.; Yuen, Andrea

doi:10.1016/j.compedu.2010.08.004

Cited by 137 publications

(50 citation statements)

References 32 publications

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“…Social interaction has been identified as a significant factor related to social media use (e.g. Ho and Dempsey 2010;Ma and Chan 2014;Ma and Yuen 2011;Park et al 2009). The majority of U&G research on social media has elaborated on a social gratification, through which people enjoy forming ties with others and facilitating continued interaction (e.g.…”

Section: Socialisingmentioning

confidence: 99%

“…Choi and Scott 2013), and need to belong theory (e.g. Ma and Chan 2014;Ma and Yuen 2011) to explain a variety of sharing behaviours. On the other hand, Uses and Gratifications (U&G) theory has been the dominant theoretical approach for studying how and why individuals utilise particular media for many decades.…”

Section: Theoretical Framework and Hypotheses Developmentmentioning

confidence: 99%

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Sharing of Sponsored Advertisements on Social Media: A Uses and Gratifications Perspective

2018

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Organisations are increasingly utilising social media to advertise to, and interact with, consumers. Sponsored advertisements embedded into targeted users' social media feeds appear less invasive than standalone advertisements but, unlike organic postings, incur financial cost. Given that friends' posts attract most attention, this research employs Uses and Gratifications theory to determine salient motivations for users' intentions to share sponsored advertisements, framed in the tourism context. Survey data was collected (n = 487) and analysis revealed altruism, entertainment, socialising, and information seeking to be significant positive drivers of intention to share tourism-related sponsored advertisements on Facebook. Notably, information sharing was found to have a negative effect, while self-expression had no significant effect. In addition, the motivations were not found to significantly differ between males and females. This study contributes to theoretical understanding of users' intentions to share sponsored advertisements within the social media environment and provides practical recommendations to help tourism marketers maximise reach.

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Section: Socialisingmentioning

confidence: 99%

Section: Theoretical Framework and Hypotheses Developmentmentioning

confidence: 99%

Sharing of Sponsored Advertisements on Social Media: A Uses and Gratifications Perspective

2018

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“…Linden (2003) suggests that successful collaboration requires the management to: identify shared goals and capabilities; create an open and trusting environment; and clarify the expected level of collaboration. People in online learning settings, who are motivated to establish social bonds and who are committed to the online community tend to engage in knowledge sharing behaviours (Ma & Yuen, 2011). Even at the unit level, informal relations and social interactions increase knowledge sharing (Tsai, 2002).…”

Section: Factors Influencing Knowledge Sharing In the Workplacementioning

confidence: 99%

Knowledge sharing between different generations of employees: an example from Slovenia

Brčić

Mihelič

2015

Economic Research-Ekonomska Istraživanja

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Knowledge is increasingly being recognised as a valuable asset within organisations since it is an important building block of their competitive advantage. However, unless knowledge is shared among employees, organisations may fail to make the most of their intellectual capital. Of particular interest is the sharing of knowledge between employees belonging to different generational cohorts, since each of them possesses unique competencies. The study investigates how selected individual factors (i.e. willingness, motivation, communication, collaboration) impact upon the sharing of own knowledge with co-workers. In addition, it analyses the perceptions of the amount of knowledge shared through cross-generational mentoring relationships. A web-based survey was used to obtain the data from 268 employees. Findings indicate that while motivation and willingness significantly influence knowledge sharing, communication and collaboration exhibit insignificant relationships. Furthermore, respondents, both younger and older, report that the amount of knowledge received in mentoring processes is less than what is desired.

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“…Ma and Yuen [15] define knowledge sharing as an online knowledge communication. Via sharing, knowledge can be learned and adopted by more people [15].…”

Section: B Knowledge Sharingmentioning

confidence: 99%

Exploring the antecedents of electronic word-of-mouth communication: Using involvement perspective

Cheng

2013

2013 International Joint Conference on Awareness Science and Technology &Amp; Ubi-Media Computing (iCAST 2013 &Amp; UMEDIA 2013

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With the advance of the World Wide Web, more and more people learn new knowledge and share information from traditional face-to-face communication to online communities on the Internet. An online community is a platform on the Internet, where members read articles, post comments, and interact with other members. However, in operating and maintaining an online community for a long term, many community managers face this problem: many community members only browse articles of their interest; they do not post new articles, comments, replies, or provide any meaningful information. Facing this problem, community managers should realize why members share and provide information. This study regards involvement as a motive to explore word-of-month communication (a sharing behavior) and develops two antecedent variables: cognitive involvement and affective involvement. It seeks to know how these two types of involvement motivate members to perform electronic word-of-month communication. At last, this study aims to provide online community managers with better solutions and suggestions to work on their communities.

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Understanding online knowledge sharing: An interpersonal relationship perspective

Cited by 137 publications

References 32 publications

Sharing of Sponsored Advertisements on Social Media: A Uses and Gratifications Perspective

Sharing of Sponsored Advertisements on Social Media: A Uses and Gratifications Perspective

Knowledge sharing between different generations of employees: an example from Slovenia

Exploring the antecedents of electronic word-of-mouth communication: Using involvement perspective

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