Trust modeling based on a combination of fuzzy analytic hierarchy process and fuzzy VIKOR

Ashtiani, Mehrdad; Azgomi, Mohammad Abdollahi

doi:10.1007/s00500-014-1516-1

Cited by 38 publications

(13 citation statements)

References 48 publications

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“…VIKOR was applied by Liu, You, Fan et al (2014a), Liu, You, Shan et al (2014b) for site selection purpose in waste management, Kang and Park (2014) for customer satisfaction modeling in mobile service, Lee, Jun, and Cung (2014) for assessing flood vulnerability and Mohanty and Mahapatra (2014) for selecting ergonomically better designed office furniture's with optimal design parameters. Ashtiani and Abdollahi Azgomi (2014) demonstrated the use of fuzzy AHP and fuzzy VIKOR in developing trust model. Similarly, Afful-Dadzie, Nabareseh, and Oplatková (2014) applied fuzzy VIKOR to measure the quality of the health information available on the internet.…”

Section: Risk Assessment and Prioritizationmentioning

confidence: 99%

Human error identification and risk prioritization in overhead crane operations using HTA, SHERPA and fuzzy VIKOR method

Mandal

Singh

Behera

et al. 2015

Expert Systems with Applications

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Section: Risk Assessment and Prioritizationmentioning

confidence: 99%

Human error identification and risk prioritization in overhead crane operations using HTA, SHERPA and fuzzy VIKOR method

Mandal

Singh

Behera

et al. 2015

Expert Systems with Applications

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“…Then, linguistic terms can be converted into fuzzy numbers using Figure 1 and Table 2. Moderately more important (2,3,4) Judgment values between moderately and strongly (3,4,5) Strongly more important (4,5,6) Judgment values between strongly and very strongly (5, 6, 7)…”

Section: Operationmentioning

confidence: 99%

Comparison of Fuzzy Multi-Criteria Decision-Making Methods to Rank Business Strategies and Marketing Resources

Tohidi

Ghorbani

Karbasi

et al. 2020

AOL

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Given the growing competition in domestic and international agricultural product markets, choosing a business strategy compatible with requirements of marketing resources can guide agro-food firms to maintain and enhance competitive advantages. However, this is not as simple as it seems because the decision-making criteria expressed in a fuzzy manner and the relationship between them can be hierarchical or network-based. Therefore, the main goal of this study was to select the most suitable business strategy and to prioritize marketing resources for one of the major agro-food firms in Iran. To ensure the robustness of the results, both fuzzy analytic hierarchy process (AHP) and fuzzy analytic network process (ANP) were applied to prioritize business strategies and marketing resources. The results of both methods revealed that the differentiation strategy had the highest priority in terms of the experts' viewpoints. The results also showed that managerial and customer relationship capabilities were the most important criteria in selecting the differentiation strategy. According to the findings of the study, for the successful implementation of the differentiation strategy, company managers are recommended to take the following three main elements into huge consideration: financial conditions, paying attention to customer's needs and requirements, and the introduction of new products and services.

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“…Kaya and Kahrarnan developed an integrated VIKOR-AHP method based on triangular fuzzy numbers in forestation district selection scenario [16]. Ashtiani and Abdollahi Azgomi constructed a trust modeling based on a combination of fuzzy analytic hierarchy process and VIKOR method with triangular fuzzy numbers [17]. Liu et al applied the VIKOR method to find a compromise priority ranking of failure modes according to the risk factors, in which the weights of attributes and ratings of alternatives are linguistic variables represented by trapezoidal or triangular fuzzy numbers [18].…”

Section: Introductionmentioning

confidence: 99%

“…(1) Different from the VIKOR method based on classical fuzzy sets, such as interval fuzzy numbers [15], triangular fuzzy numbers [16][17][18], and trapezoidal fuzzy numbers [18,19], the method proposed in this paper is based on IFSs, which adds a nonmembership on the basis of the traditional membership and is able to describe support, opposition, and neutrality in human cognition. Such an extended definition helps more adequately to represent situations when decision maker abstains or hesitates from expressing their assessments.…”

Section: Introductionmentioning

confidence: 99%

Extended VIKOR Method for Intuitionistic Fuzzy Multiattribute Decision-Making Based on a New Distance Measure

Luo

Xuanzi

2017

Mathematical Problems in Engineering

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An intuitionistic fuzzy VIKOR (IF-VIKOR) method is proposed based on a new distance measure considering the waver of intuitionistic fuzzy information. The method aggregates all individual decision-makers' assessment information based on intuitionistic fuzzy weighted averaging operator (IFWA), determines the weights of decision-makers and attributes objectively using intuitionistic fuzzy entropy, calculates the group utility and individual regret by the new distance measure, and then reaches a compromise solution. It can be effectively applied to multiattribute decision-making (MADM) problems where the weights of decision-makers and attributes are completely unknown and the attribute values are intuitionistic fuzzy numbers (IFNs). The validity and stability of this method are verified by example analysis and sensitivity analysis, and its superiority is illustrated by the comparison with the existing method.

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Trust modeling based on a combination of fuzzy analytic hierarchy process and fuzzy VIKOR

Cited by 38 publications

References 48 publications

Human error identification and risk prioritization in overhead crane operations using HTA, SHERPA and fuzzy VIKOR method

Human error identification and risk prioritization in overhead crane operations using HTA, SHERPA and fuzzy VIKOR method

Comparison of Fuzzy Multi-Criteria Decision-Making Methods to Rank Business Strategies and Marketing Resources

Extended VIKOR Method for Intuitionistic Fuzzy Multiattribute Decision-Making Based on a New Distance Measure

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