Travellers’ Intentions to Purchase Travel Products Online: The Role of Shopping Orientation

Jensen, Jan Møller

doi:10.1007/978-3-7908-2124-6_13

Cited by 16 publications

(26 citation statements)

References 13 publications

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“…However, other studies have found that neither Internet experience (Jensen, 2009), frequency of Internet use (Garín-Muñoz & Pérez-Amaral, 2011), computer usage or travelers' prior experience with online shopping (Jensen, 2009;Morosan & Jeong, 2008) had an effect on intentions to purchase travel online or actual usage.…”

Section: Computer/internet Knowledge and Usagementioning

confidence: 85%

“…Bigné et al (2010) It negatively affects trust and attitudes toward online shopping. Jensen (2009Jensen ( , 2012 It negatively related with intention to purchase travel online. Financial risk Kim et al (2005) Financial risk is negatively associated with intention to purchase online.…”

Section: Morrison Et Al (2001)mentioning

confidence: 99%

“…Convenience has been recognized as one of the main advantages of online travel shopping in numerous studies (e.g., Bai et al, 2004;Bogdanovych et al, 2006;Christou & Kassianidis, 2003;Heung, 2003) and as a dimension affecting intention to book hotels online (Kim & Kim, 2004; as well as intentions to purchase overall travel online (Jensen, 2009). Furthermore, convenience has been found to be strongly associated with e-satisfaction Kolsaker et al, 2004), which in turn will affect the willingness to make future purchases (Kolsaker et al, 2004).…”

Section: Relative Advantagesmentioning

confidence: 99%

“…For instance, perceiving online travel shopping as a complex task has been pointed out in numerous studies as negatively affecting intentions to purchase travel online (Christou & Kassianidis, 2003;Klein, Kohne, & Oorni, 2004;Li & Buhalis, 2005;Morrison et al, 2001;Powley et al, 2004). Jensen (2009) argues that travelers who feel they have to give up hedonic aspects by not shopping at a travel agency, will be less likely to purchase online. Other reasons for not purchasing online are as follows: being uncomfortable with the Internet (Christou, Avdimiotis, Kassianidis, & Sigala, 2004), the lack of experience (Wolfe et al, 2004), price discrepancies among travel websites (Klein et al, 2004), lack of personal service (Wolfe et al, 2004), and the preference for other alternatives (Heung, 2003;Kolsaker et al, 2004).…”

Section: Relative Disadvantagesmentioning

confidence: 99%

“…Mayr and Zins (2009) Online shoppers value convenience. Jensen (2009) Consumers that value convenience are more likely to purchase travel online. Time saving Morrison et al (2001) No relationship with online travel purchases.…”

Section: Relative Advantagesmentioning

confidence: 99%

See 4 more Smart Citations

Online travel purchasing: A literature review

Amaro¹,

Duarte²

2013

Journal of Travel & Tourism Marketing

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ABSTRACT. Over the past two decades, there has been an increasing focus on the development of Information and Communication Technologies (ICTs), as well as the impact that they have had on the tourism industry and on travelers' behaviors. However, research on what drives consumers to purchase travel online has typically been fragmented. In order to better understand consumers' behavior toward online travel purchasing, this article offers a review of articles that were published in leading tourism and hospitality journals, the ENTER proceedings, and several articles from other peer-reviewed journals, found on the main academic search databases. The antecedents of online travel shopping found are classified into three main categories: Consumer Characteristics, Perceived Channel Characteristics, and Website and Product Characteristics. Finally, this study identifies several gaps and provides some orientation for future research.

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Section: Computer/internet Knowledge and Usagementioning

confidence: 85%

Section: Morrison Et Al (2001)mentioning

confidence: 99%

Section: Relative Advantagesmentioning

confidence: 99%

Section: Relative Disadvantagesmentioning

confidence: 99%

Section: Relative Advantagesmentioning

confidence: 99%

See 3 more Smart Citations

Online travel purchasing: A literature review

Amaro¹,

Duarte²

2013

Journal of Travel & Tourism Marketing

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Shopping orientation and online travel shopping: The role of travel experience

Jensen

2011

Journal of Tourism Research

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This paper investigates how consumers'shopping orientation toward travel shopping infl uences their tendency to shop for travel products on the Internet. The paper also looks into the role of consumers' travel experience. A conceptual model is developed and a number of hypotheses are forwarded and tested by structural equation modeling, using data from 256 respondents. The results support several of the stated hypotheses. Shopping orientation and travel experience both infl uence travelers' intentions to shop travel products online. Implications for management practice and further research are discussed at the end of the paper. Note: χ 2 (134) = 305.554; p = 0.000; χ 2 /DF = 2.280; CFI = 0.901; RMSEA = 0.071; HI(90) = 0.080. 66 J. M. Jensen

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Purchasing grocery online in a nonmetro city: Investigating the role of convenience, security, and variety

Khan¹,

Khan

2020

J Public Affairs

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This study targets consumers of a nonmetro city to assess their perceptions about online grocery shopping. Earlier grocery companies were targeting only selected metro cities. However, recent reports have indicated that nonmetro cities can also become a profitable market for online grocery retailers. This study is an attempt to provide an empirical analysis related to the beliefs and the attitude of target consumers about online grocery shopping. By applying belief-attitude-behavior approach, the study tests the relationships between convenience, security, and variety with attitude and social norms (SNs) and thereof the relationship between attitude and social norms with purchase intention of online grocery. The results of the study indicate that both attitude and SNs have a significant positive relation with online grocery purchase intention. Convenience is significantly related to attitude but not with SNs. Both security and variety significantly predict each of attitude and SNs.

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Travellers’ Intentions to Purchase Travel Products Online: The Role of Shopping Orientation

Cited by 16 publications

References 13 publications

Online travel purchasing: A literature review

Online travel purchasing: A literature review

Shopping orientation and online travel shopping: The role of travel experience

Purchasing grocery online in a nonmetro city: Investigating the role of convenience, security, and variety

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