Travel by Chinese: a generational cohort perspective

McKercher, Bob; Lai, Bin; Li-juan, Yang; Wang, Yingying

doi:10.1080/10941665.2019.1709877

Cited by 26 publications

(30 citation statements)

References 43 publications

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“…While multigenerational cohort studies or cross-generational studies have been detected in different areas of academic research, most of the studies focus on generational differences in the workplace [59][60][61]. Yet, other academic fields also encompass cross-generational differences, such as the travel and tourism industry [62][63][64][65]; the health, mental, cognition, or psychology sector examining related issues [66][67][68]; the service sector [69][70][71]; and studies in education [72,73]. Moreover, cross-generational differences were studied in retailing regarding products in the non-food sector [74][75][76][77], in technology adoption or purchase [78,79], as well as politics [80].…”

Section: Literature Reviewmentioning

confidence: 99%

Generational Differences toward Organic Food Behavior: Insights from Five Generational Cohorts

2020

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One of the pathways to sustainable food consumption behaviour is the purchase and consumption of organic food products. This paper offers insights into the behaviour exercised by five generational cohorts toward organic products, i.e., Generation Z, Generation Y, Generation X, Baby Boomers, and the Silent Generation. A qualitative and quantitative research methodology is implemented, with the field research providing 1562 valid questionnaires over a nine-month period. Generational differences are explored in terms of purchasing behaviour, attitudes, and the effect of the economic crisis on the purchasing of organic food. Results unveil that all generational cohorts demonstrate a favourable attitude toward organic food, and they identify the economic crisis as an effect of low purchase behaviour. Additionally, findings reveal that in all cases, generational cohort differences do exist. Government policy through marketing communications can be adapted to determine the advantages of organic food compared to conventional ones, persuade consumers about the benefits, and, thus, reinforce favourable attitudes in association with economic crisis conditions.

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Section: Literature Reviewmentioning

confidence: 99%

Generational Differences toward Organic Food Behavior: Insights from Five Generational Cohorts

2020

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“…Indeed, research finds that when individuals feel socially excluded, they engage in behaviors that could attenuate their adverse condition. For example, excluded individuals are more interested in making friends and have a greater desire to work with others (Maner et al, 2007); they are more likely to conform to others' opinions (Williams et al, 2000), spend money on products that signal group membership (Mead et al, 2011), and mimic group members to enhance interpersonal rapport (Lakin et al, 2008). Research also finds that individuals share information with others and the public to build social capital and maintain a sense of connection (Erickson, 2011).…”

Section: Hypothesis Developmentmentioning

confidence: 99%

“…Although smartphone usage has revolutionized the way they socialize, it also increased gen z's tendency to share private information online, which has been seen as a big issue when it comes to managing data privacy. Gen z represents 24% of the global population (McKercher et al, 2020). According to a recent survey by Gallop, 67% of gen z tend to trust institutions that hold or ask for their personal information as compared to 56% of other generations (Fleming & Adkins, 2016).…”

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confidence: 99%

Social isolation and social anxiety as drivers of generation Z's willingness to share personal information on social media

Lyngdoh

El‐Manstrly

Jeesha

2022

Psychology and Marketing

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Generation Z's (gen z) sharing of personal information on social media is a growing phenomenon with significant ramifications. Existing research, however, focuses on examining the role of social and/or psychological factors and fails to consider how and when social, psychological, and organizational factors affect gen z's willingness to share personal information on social media. To fill this gap, we propose a conceptual model based on the tenets of sociometer theory, to understand the dynamics of gen z's willingness to share personal information while considering its process and boundary conditions. Using a sequential multi-study design, we conducted an experiment followed by a survey to test our hypotheses using data collected from gen z in India.Our findings show that when gen z feels socially isolated/anxious, they are more likely to share personal information on social media. The effect of social isolation on sharing of personal information increases when gen z fear that they are missing out on the rewarding experiences others are having, are engaged in repetitive negative thoughts and perceive their firm's privacy policy as transparent and ethical. Our findings provide a better understanding of why, how, and when gen z's are willing to share personal information on social media. We extend existing limited research on the psychological aspects of digital natives' interaction with modern technologies. Our results equip social media marketing and brand managers with the knowledge they need to increase gen z's willingness to share personal information.

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“…The difference in the cohort between generations cannot help but be a separate study if we want to listen to the various existing approaches. This generational cohort distinguishes several perceptions, attitudes, and behaviors among different cohorts (Hajdu & Sik, 2018); (Mckercher et al, 2020), including differences in their social media use habits (Brown, 2016); (Ohme et al, 2020) (Mckercher et al, 2020). Based on the explanation above, this study aims to find out how Gen Z carries out the discussion about the COVID-19 vaccine through social media discussion, participation, and ideas in a virtual public space.…”

Section: Young Generation In the Public Spherementioning

confidence: 99%

Twitter as a Public Sphere for COVID-19 Vaccine Discussion

Nurhajati

Wijayanto

Fitriyani

2022

CHANNEL

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This study aims to discover how Gen Z discusses the COVID-19 vaccine through social media discussion, participation, and ideas in a virtual public space. Recently, online media coverage has been massive, especially regarding the COVID-19 vaccine produced in Indonesia or purchased by the Indonesian government from foreign countries. Another thing that was also discussed was the priority of the vaccine recipients, which ministers in Indonesia presented with different approaches. Coordinating Minister for Human Development and Culture, Muhadjir Effendy, emphasized that lecturers and teachers are prioritized to receive vaccines. Previously, the coordinating minister for the Economy, Airlangga Hartarto, said medical personnel was prioritized. The Chief Executive of COVID-19 Handling and National Economic Recovery Committee (KPCPEN), Erick Thohir, also stated that health workers were a priority. Meanwhile, the Minister of Health, Terawan, noted that the priority for vaccine recipients is medic, paramedic, public services, TNI/Polri, and all educators. This variety of information and news is understood differently by the Indonesian people, including among Gen Z. Using the virtual public sphere, where freedom of expression in a democratic manner is the key to the emancipatory communication process. This research method uses extensive data analysis to collect conversations about the COVID-19 vaccine on social media, especially on Twitter, from 1-31 March 2021. The results show that although Generation Z is actively involved in the COVID-19 Vaccine discussion, they are not The Prominent Key Opinion Leader (KOL), who is the key player in communicating this issue via Twitter.

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Travel by Chinese: a generational cohort perspective

Cited by 26 publications

References 43 publications

Generational Differences toward Organic Food Behavior: Insights from Five Generational Cohorts

Generational Differences toward Organic Food Behavior: Insights from Five Generational Cohorts

Social isolation and social anxiety as drivers of generation Z's willingness to share personal information on social media

Twitter as a Public Sphere for COVID-19 Vaccine Discussion

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