Abstract:Frugality is an important psychological trait that is currently of interest as a research construct in a range of fields, from consumer behavior to financial literacy and financial well-being. Increasingly, the concept of frugality is also being linked to environmental responsibility and behavior, as the core of frugality is the reduction or minimization of resources used and consumed, an emphasis on the long-term use of purchased products, and an overall conservation of resources. For many years, researchers … Show more
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