2012
DOI: 10.1515/ijamh.2012.021
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Tobacco brand preference among Mexican adolescents

Abstract: Findings indicate that there are ongoing shifts in youth brand preference in Mexico, and that these shifts might be related to marketing and advertising practices. There is an ongoing need for monitoring marketing and advertising practices in an effort to protect adolescents from tobacco company exploits.

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Cited by 3 publications
(2 citation statements)
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“…Many adolescents also reported smoking cigarettes to escape boredom [ 50 ], relieve stress [ 51 ], and for sensation seeking purposes [ 52 ]. These connotations are strongly reinforced among adolescents by the tobacco industry through targeted advertising and mass media campaigns [ 21 , 26 , 53 ].…”
Section: Discussionmentioning
confidence: 99%
See 1 more Smart Citation
“…Many adolescents also reported smoking cigarettes to escape boredom [ 50 ], relieve stress [ 51 ], and for sensation seeking purposes [ 52 ]. These connotations are strongly reinforced among adolescents by the tobacco industry through targeted advertising and mass media campaigns [ 21 , 26 , 53 ].…”
Section: Discussionmentioning
confidence: 99%
“…Some of the factors that contribute to making adolescents living in Mexico a particularly vulnerable risk group for tobacco use include but may not be limited to easy access to cigarettes [ 22 ], peer pressure [ 23 ], social acceptability [ 24 ], parental use [ 24 , 25 ], aggressive tobacco industry marketing [ 21 , 26 ], and most importantly, the fact that even though smoking in enclosed public places (i.e., offices, schools, government buildings, and restaurants) is strictly prohibited, compliance is low [ 27 29 ]. Further exacerbating the problem is the reality that in Mexico, tobacco companies are allowed to sell “kiddie packs” and even “individual cigarettes” mainly by street vendors (many of them kids themselves) [ 28 , 29 ].…”
Section: Methodsmentioning
confidence: 99%