The ‘wine revolution’ in the United States, 1960–1980: Narratives and category creation

Hisano, Ai; Chapman, Nathaniel G.

doi:10.1080/00076791.2020.1862794

Cited by 3 publications

(1 citation statement)

References 88 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…For instance, by considering the transformation of the beer industries in the 20th century, the social context of that era in that region can be grasped detailed (Cabras and Bamforth, 2016; Dighe, 2016; Lamertz et al , 2015). Furthermore, changing industrial terms expressing a particular meaning reveals cultural and social transformation (Hisano and Chapman, 2021).…”

Section: Introductionmentioning

confidence: 99%

Strategic utilization of terroir in Japanese sake industry

Tseng

Kishi

2023

IJWBR

View full text Add to dashboard Cite

Purpose With the ongoing industrial transformation of the Japanese sake industry and the continuous growth of exports in recent years, terroir, one of the core concepts in the wine culture, has been strategically used in the sake industry. Therefore, as an essential investigation, the purpose of this study is to elucidate when, how and why terroir has been used in the sake industry. This study starts with the research question: When, how and why has terroir come to be used strategically in the sake industry? Design/methodology/approach This study investigates the use of terroir in the Japanese sake industry, examining all 196 newspapers that referenced terroir from 1998 to 2022, sourced from the renowned newspaper database Nikkei Telecom 21. This study’s outcomes have been visualized through categorization work and text mining. Findings In this study, the use of terroir in the Japanese sake industry has gained significant momentum since 2015, with a remarkable surge observed in the 2020s. With the continuous growth in sake exports, industry players such as sake brewers are strategically structuring terroir to reinforce the authenticity of the brewing process, emphasizing the uniqueness of natural elements, such as water, sake rice and the natural environment. These findings highlight the critical role of terroir in the Japanese sake industry’s added value expansion. Originality/value This study provides objective insights regarding the recent industrial transformation for the practical sake industry, such as sake exporters and distributors. Additionally, this study enables the wine industry’s audience to understand the sake industry’s evolution in terms of wine culture.

show abstract