The Tendency of Traditional Costume at Heritage Festival for Cultural Revival

Abstract

A unique phenomenon in Bangladeshi cultural heritage is the tendency to wear traditional costumes at the festivals. This research examines the influence of wearing traditional Bangladeshi costumes for the festival observance. Based on the theoretical background of Bangladeshi festival heritage, five factors were derived: togetherness, tolerance, simplicity, aestheticism, and cultural revival. This research empirically analyzed 310 participant’s data who attended UNESCO (United Nations Economic and Social Council)–recognized world intangible cultural heritage festival, “Pohela Boishakh” (first day of Bengali New Year) held in Bangladesh. Exploratory factor analysis showed that all five factors are statically significant for the impact of heritage festivals. Multiple regression analysis revealed four factors out of five statistically significant for festival importance, and all factors are significant for the tendency of wearing traditional costumes at the heritage festival.

Project Activity Of Bachelor-Designers Of The Costume In Regional Universities

“…Due to the ability to accumulate traditions, socio-psychological attitudes, aesthetic needs of people, the suit can represent the world of spiritual and meaningful landmarks, everyday life and way of life, making up the cultural and historical era as a whole in its basic meanings (Kumpikaitė & Milašius, 2021;Peng & Dong, 2017). Traditional clothing, being an important factor of ethnic-identification and a repository of values and meanings of a particular culture, can form a person's personality as a bearer of the norms and values of his native culture, to establish processes of tolerance and national-cultural identity (Ermilova, 2020;Minhus & Huie, 2021;Somayaji et al, 2021) and serves as a cultural and creative object (Meng & Xiao, 2021;Montusiewicz et al, 2021;Nayak et al, 2021;Proje & Bizjak, 2018), most relevant to the design activities of the bachelor-designers suit.…”

Uma Nota Breve Sobre a Importância do Traje na Festa da Bugiada e Mouriscada e os Ritmos Sociais na Comunidade

“…A cultura é expressa em artefactos e elementos que configuram sentidos para a comunidade e que constituem elementos indispensáveis à performance festiva (Minhus & Huie, 2021). Neste texto muito breve, procuramos sobretudo descrever os principais contornos de alguns trajes principais da festividade Bugiada e Mouriscada.…”

Indigenous Costume Color of Bangladesh: A Traditional Context for Cultural Revival

“…The costume colors are mainly yellow, red, and shades of orange and white (Figure 5). In Bangladeshi history, this ritual has continued as part of the pre celebration for the benediction of both brides and grooms with specific clothes for this occasion, particularly for outfits with significant colors [23]. From the interview and analytical views, this type of social occasion keeps the Bangladeshi traditional way of wedding and revives the cultural splendor from history.…”

“…Today's popular cultural costumes, color concepts, traditional elements are mainly reflected in various social events, festivals, etc. [11]. Bangladeshi people like to keep their traditional lifestyles (Figure 1), and we can see the prevalence of traditional clothes in most rural areas of Bangladesh.…”