2020
DOI: 10.1177/2329488420955215
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The Structuration of Identification on Organizational Members’ Social Media

Abstract: The structurational model of identification is applied to test structures that may lead to sharing organizational membership on social media and increased organizational identification. We propose and test how antecedents (e.g., social media use, organizational prestige) relate to acts of identification on social media and promote organizational identification. United States working adults ( N = 303) responded to an online survey about hypothesized motivational structures, online disclosures of organizational … Show more

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Cited by 3 publications
(2 citation statements)
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References 70 publications
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“…It is necessary to understand that the use of technology is an evolutionary and practice-based phenomenon, rather than the result of rational choices (Piercy and Carr, 2020). Digital tools need to be designed for an incremental adoption.…”
Section: Discussionmentioning
confidence: 99%
“…It is necessary to understand that the use of technology is an evolutionary and practice-based phenomenon, rather than the result of rational choices (Piercy and Carr, 2020). Digital tools need to be designed for an incremental adoption.…”
Section: Discussionmentioning
confidence: 99%
“…Organizations have also tried to use social media to increase internal (worker) commitment and identification. Piercy and Carr (2020) studied such efforts by looking at how motivational structures can influence these outcomes and provide interesting suggestions for actions organizations can take. Labban and Bizzi (2021) provide us with an unexpected in that worker social media use may increase organizational support while decreasing worker effort.…”
mentioning
confidence: 99%