2023
DOI: 10.1016/j.socscimed.2023.115868
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The roles of social norms and leadership in health communication in the context of COVID-19

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Cited by 12 publications
(6 citation statements)
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References 57 publications
(69 reference statements)
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“…Although evidence attests to the persuasive power of appeals to a shared identity, context determines which identity messages are accepted as relevant and credible (Haslam et al, 2011). One experiment manipulated participants’ beliefs about their compatriots’ norms regarding COVID-19 practices and then presented a message from a political leader who did or did not use AITT-like rhetoric (Akfırat et al, 2023). The AITT strategy proved most effective among participants who had been led to believe that compliance with preventive measures was normative.…”
Section: Discussionmentioning
confidence: 99%
“…Although evidence attests to the persuasive power of appeals to a shared identity, context determines which identity messages are accepted as relevant and credible (Haslam et al, 2011). One experiment manipulated participants’ beliefs about their compatriots’ norms regarding COVID-19 practices and then presented a message from a political leader who did or did not use AITT-like rhetoric (Akfırat et al, 2023). The AITT strategy proved most effective among participants who had been led to believe that compliance with preventive measures was normative.…”
Section: Discussionmentioning
confidence: 99%
“…(2023) who assert that a company is considered compliant with applicable regulations if it conforms to international and domestic laws, regulations, guidelines and specifications relevant to its business processes. Moreover, violations of regulatory compliance often result in legal consequences (Akfırat, Bayrak, Üzümçeker, Ergiyen, Yurtbakan and Uysal, 2023). This finding is explained by CAST which presumes an adaptive tendency where people adjust in a complex environment to match emerging market challenges (Goldstein et al ., 2010).…”
Section: Discussionmentioning
confidence: 99%
“…In the context of COVID-19 vaccination, which is a personal and private behavior, both descriptive norms and injunctive norms have been found to predict vaccination intention, but the impact of injunctive norms was weaker than that of descriptive norms [50,51], although their effect might not be as robust [52]. The differences between COVID-19 and influenza and their vaccines [53] might add more uncertainty: The two vaccines differ from each other substantially when it comes to novelty, the technology used to develop the vaccines, the uncertainty involved regarding vaccine effectiveness, safety, and potential side effects.…”
Section: Misinformation Beliefsmentioning
confidence: 99%