The role of Online Identity on Donations to Nonprofit Organizations in Online Health Campaigns

Priante, Anna; Need, Ariana; Broek, T.A. van den; Hiemstra, Djoerd

doi:10.5465/ambpp.2018.18639abstract

Proceedings

2018

DOI: 10.5465/ambpp.2018.18639abstract

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The role of Online Identity on Donations to Nonprofit Organizations in Online Health Campaigns

Anna Priante

Ariana Need²,

T.A. van den Broek³

et al.

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The role of Online Identity on Donations to Nonprofit Organizations in Online Health Campaigns

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