The Role of Fictional Film Exposure and Narrative Engagement for Personal Norms, Guilt and Intentions to Protect The Climate

Fish Tales: How Narrative Modality, Emotion, and Transportation Influence Support for Sustainable Aquaculture

“…Much narrative persuasion research has focused on human health (e.g., disease prevention) and provided evidence of attitudinal (e.g., supporting a policy) and behavioral (e.g., quitting smoking) effects (Braddock & Dillard, 2016; Kreuter et al, 2007; Shen et al, 2015; Zebregs et al, 2015). Analogous to the health context, emerging research has also begun to explore the role of narrative in communicating about environmental issues to inspire attitudinal or behavioral change (Bilandzic & Sukalla, 2019; Cooper & Nisbet, 2016; Rhodes et al, 2016). Several studies have found that narratives have the potential to increase motivation to engage in environmentally friendly actions, either by reducing message resistance (Moyer-Gusé et al, 2019), tapping into personal norms (Bilandzic & Sukalla, 2019), or accessing preexisting pro-environmental attitudes (Rhodes et al, 2016).…”

“…Analogous to the health context, emerging research has also begun to explore the role of narrative in communicating about environmental issues to inspire attitudinal or behavioral change (Bilandzic & Sukalla, 2019; Cooper & Nisbet, 2016; Rhodes et al, 2016). Several studies have found that narratives have the potential to increase motivation to engage in environmentally friendly actions, either by reducing message resistance (Moyer-Gusé et al, 2019), tapping into personal norms (Bilandzic & Sukalla, 2019), or accessing preexisting pro-environmental attitudes (Rhodes et al, 2016).…”

Suggestions for improving the effectiveness of environmental education in the maritime sector

“…Emotional reactions (pride, hope, gratitude, fear, sadness, anger) play a significant role in shaping personal norms, which indirectly influence intentions to engage in protective behaviour towards the environment (Kollmuss and Agyeman, 2002). For example, exposure to an ecodystopian science fiction film had an indirect effect on intentions to behave pro-environmentally by increasing guilt (Bilandzic and Sukalla, 2019). Therefore, an alternative knowledge transfer may be considered as an option for educators involved in the delivery of courses offered by maritime universities.…”

The Power of Being Transported: Efficacy Beliefs, Risk Perceptions, and Political Affiliation in the Context of Climate Change

“…Although studies of efficacy feature prominently in various literatures, such as scholarship on Social Cognitive Theory (Bandura, 1982(Bandura, , 1986 and entertainment education (Collins et al, 2003;Moyer-Gusé, 2008;Slater & Rouner, 2002), efficacy has received relatively little attention in the body of literature focusing on narrative transportation (van Laer et al, 2014). The investigation of narrative transportation in the climate change context is also limited, although there is evidence that narrative transportation can affect intentions (Bilandzic & Sukalla, 2019) and attitudes about characters in climate change stories and climate change policy support (M. Jones, 2014;M. Jones & Peterson, 2016).…”

“…The transcript was also more effective than a control condition. With the exception of Bilandzic and Sukalla (2019), who studied an ecodisaster science fiction film and show that narrative engagement affected intentions through guilt, these studies did not assess the relationship between narrative involvement in the film and the specific outcomes. Furthermore, given the disparity in climate change attitudes and beliefs across the political spectrum, and scholarship elucidating relationships between knowledge, credibility, motivated reasoning, and political identity (Ahern et al, 2016; Druckman & McGrath, 2019; Hart & Nisbet, 2012; Kahan, 2013) in reactions to climate change information (Kahan, 2013), assessing if and how mechanisms of engagement with a climate change narrative work across political parties is an important next step for scholarship in this area.…”